The best new commercials, music videos and short films,
curated by the shots editorial team.
In a witty deconstruction of the commercial production process, the Supply&Demand director has a surgeon give the concept a cutting explanation.
Director Nick Ball helms an upbeat and brilliantly-choreographed campaign for the food delivery service that captures the excitement of answering the door to collect your order.
The US indie/folk singer songwriter releases a ravishing ocean-based promo for his track Mistakes.
The legendary motorcycle brand has launched an ingenious campaign to encourage uneasy riders – middle-aged bikers ignoring their health – to get their prostate glands looked at.
The 24-year-old west London rapper, producer and artist adds acting to his skillset as he appears in a hilarious video promoting his upcoming 'No Service' tour.
Pink Lady Apples launches a barking spot about a woman at a dog show who’s transformed by one bite into the popular pipped fruit.
Spring breakers are given a sobering list of enforcements in this clever spoof from VML to highlight the city’s rules and regulations.
A poignant animated campaign from the stain-remover brand portrays the invisible stains that bullying leaves on a child’s emotional wellbeing.
The Worst Girl Gang Ever Foundation, a UK-based charity supporting those affected by miscarriage and stillbirth, launches a powerful film about the shattered hopes that accompany the loss of a baby.
The Amsterdam-based production company unveils a satirical short film mocking the hype around AI’s ability to replace real human creatives.
Environmental activists execute an impactful piece of performance art featuring the once-cherished belongings of Filipino communities wrecked by climate change.
In a surreal, Tarantino-inspired film for Red Bull, Sebastian Lopez directs a dodgy trade that goes awry when the dealer's pet is mistaken for a racoon.
The Bite Collective director creates what can only be described as java-porn (brew tube?) in this hyper-sensorial spot for Löfbergs from ARK Agency.
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Starring Ambika Mod (One Day), this searing spot, created by Mother for the environmental campaign group, literally crackles with dark wit as it highlights society’s refusal to wake up and smell the burning planet.
A robot mimicking William Shakespeare’s handwriting pens an illustrated manuscript of Romeo and Juliet in a clever campaign marking 75 years of the brand’s classic biro.
A few of our favourite short films from the past few weeks.
The husband and wife filmmaking duo's expressive short, soundtracked by The Avalanches and shot through Exit Films, is a cheeky yet poetic exploration of masculinity.
The director's hilarious short, A Bear In The Woods, sees a couple's romantic trip ruined by a grizzly encounter.
A short film recently released after being on the festival circuit features a young couple and a seemingly innocuous question about pornography that opens a metaphorical can of worms.
Psychomotor Agitation is the focus for this very short film that suggest there might be more to 'restless leg syndrome' than we first imagined.
Recently off its festival run, Will Webb's quietly emotive short is the story of a sister coming to terms with the death of her brother while searching for meaning in his last request. Inspired by the death of his own brother, Webb discusses the challenges he faced making the film, and the power of using - and not using - music.
A funny new short film from directing duo LAMAR+NIK takes texting seriously.
The US health tech brand launches Above The Bias, a global initiative aiming to raise awareness about diabetes, with a moving film visualising the shame sufferers live with.
A Clubcard-resistant couple give in to FOMO after 30 years of missed rewards in Sam de Jong’s nostalgic spot celebrating three decades of the UK supermarket’s rewards scheme.
Nexus Studios’ Johnny Kelly and pop artist Sia collaborate on an uplifting stop motion film for the animal welfare organisation's rebrand.
In a surreal yet surprisingly touching promo for new track Invincibility, directed by Riff Raff's Niall Trask, the singer takes on the persona of an injured dog.
A desperate man races through London City Airport to save his relationship in Autumn de Wilde’s charming Valentine’s day campaign for British Airways.
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