the Work
The best new commercials, music videos and short films,
curated by the shots editorial team.
OmegalaunchespatrioticgamesforParis
Hanumankind’sverticalvideo
ON’ssisterhoodofspeed
Jade’s dream come true
The Little Mix singer makes an impactful solo debut with a compelling promo revealing the toxic relationship between a rising star and the music industry.
Ozzy keeps it Villa real for adidas
Aston Villa FC and adidas have unveiled the team's home kit for the 2024/25 season in a film which features rock legend and Aston native Ozzy Osbourne.
Neutro Roberts' sign of the times
Celebrating the 120th anniversary of Italian hygiene brand Neutro Roberts, this spot takes us back to the brand's origin.
Not your usual neighbourhood watch
Samsung launches its new Galaxy Watch Ultra with cool campaign outlining the extreme environments where an all-weather smart watch will outperform your run-of-the-mill timepiece.
Don’t get hopping mad, get Roojai
True to Thai advertising form, this engagingly batty campaign for the online insurance brand is short on logic, but big on fun in its depiction of the tenuous link between conflict resolution and large hopping marsupials.
For Stoiximan's Olympic spot, the kids are alright
A heartfelt montage for the Greek betting spot is underscored with a message of admiration in this lovely spot from Filmiki.
Alanis Morissette's irony isn't lost on UScellular
The Grammy-winner and wholeness advocate repurposes her 1996 misnomer to highlight more 'ironic' aspects of everyday life.
Jen Stafford’s story of childhood innocence
The director's sublime short film tells the story of a 10-year-old girl as she navigates the societal expectations of young women.
Coldplay’s labour of love
An epic collaboration with 15 global animators, Raman Djafari’s whimsical promo for the British rock band’s latest track captures the fuzzy feelings of two souls falling in love.
BA swaps Sense and Sensibility for seats and self-sufficiency
For its latest British Airways safety film, Uncommon taps into period drama cliches to deliver its important briefing.
Oxfam’s massive call to action
In a powerful hero campaign soundtracked by Massive Attack’s iconic track, Teardrop, the humanitarian charity urges people to take collective action for a better world.
It can be good to be bad, says Nike
Athletes including LeBron James, Serena Williams, Qinwen Zheng and Sha’Carri Richardson show that, sometimes, to be good, you need to be bad.
Nike’s urban legend
Minimalchat’s playful spot for the sportswear brand uses innovative CGI to portray the Air Force 1 trainer’s influence on street fashion.
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The BBC's love-fuelled Olympics spot
Leaning into Paris being the 'Ville de l'Amour', this animated love-letter from BBC Creative and Nexus's Fx Goby sees words of desire set to images of hard training.
Snickers takes the wheel
A hungry driving instructor takes his student for a breakneck joyride in a stunt-studded spot for the Mars Wrigley chocolate bar brand in India.
A few of our favourite short films from the past few weeks.
Comedic short asks a question you might not want to answer
A short film recently released after being on the festival circuit features a young couple and a seemingly innocuous question about pornography that opens a metaphorical can of worms.
Romain's focussed nano-film
Psychomotor Agitation is the focus for this very short film that suggest there might be more to 'restless leg syndrome' than we first imagined.
Will Webb's Personal Effects
Recently off its festival run, Will Webb's quietly emotive short is the story of a sister coming to terms with the death of her brother while searching for meaning in his last request. Inspired by the death of his own brother, Webb discusses the challenges he faced making the film, and the power of using - and not using - music.
A short film with a literal message
A funny new short film from directing duo LAMAR+NIK takes texting seriously.
RSA Ireland says we need to talk speed
Max Fisher’s impactful film for Road Safety Authority Ireland emphasises the importance of talking to friends and family about their dodgy driving before it’s too late.
BBH Singapore are fighting fit for the Gong Awards
The agency's Innovation Lab has raided the arcades to create a retro fighter for the Singaporean awards show, featuring such pugilists as 'The AI Idea', 'The Big Idea', and 'The Bottom Drawer Idea'.
The Underdogs take it to Thailand
Mark Molloy's endearing foursome shows the Out Of Office powers of Apple products.
Figs’ Olympic pains
Mother’s clever spot for the global medical apparel brand riffs on a children's nursery rhyme to show how the USA Medical Team will provide support to Olympic and Paralympic athletes in Paris.
Renewable energy's free advertising
A London agency and production company has created an unbranded new spot which they hope an energy provider that supplies 100% renewable energy will want to put their name to.
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