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The News

Signings, industry moves, award show updates
and breaking campaigns.

29th Apr
Petits Filous captures kids mugshots after mischief

Petits Filous captures kids mugshots after mischief

Yoplait has teamed up with agency isobel and director Florence Noble at Missing Link Films, to launch a fun new campaign.

29th Apr
Zombies, vampires, and chainsaws for Toyota

Zombies, vampires, and chainsaws for Toyota

Giants & Toys and Marketsquare Copenhagen deliver new cinematic spots for Toyota Denmark.

29th Apr
Marina Satti becomes Lola in new promo

Marina Satti becomes Lola in new promo

Lola is a new music video from Pulse’s directors Fa & Fon and produced by Nomad Productions.

29th Apr
OkayStudio welcomes three new editors

OkayStudio welcomes three new editors

The signings of Winnie Cheung, Simon Klinkertz, and Marc Soria reflect the company’s ongoing focus to build tight-knit teams made up of the most exciting creative voices in the industry.

29th Apr
Golden Award of Montreux 2025 winners announced

Golden Award of Montreux 2025 winners announced

Citroën spot Alien wins Ad of the Year at the Golden Award of Montreux, with Serviceplan Group crowned Agency of the Year, and Havas emerging as the Network of the Year.

28th Apr
42 Branded welcomes director-photographer Katie Burdon

42 Branded welcomes director-photographer Katie Burdon

With roots in Cornwall and now based in London, Burdon brings a fresh perspective and an unwavering focus on the female gaze that resonates deeply within her photography and film.

28th Apr
Milk-Bone and Jif combine for new product launches

Milk-Bone and Jif combine for new product launches

Milk-Bone x Jif collaborate with agencies BBH USA, MSL and m ss ng p eces on latest activation.

28th Apr
Prime Video rolls out high-octane NASCAR campaign

Prime Video rolls out high-octane NASCAR campaign

Agency 77 Ventures Creative and Boomshot partnered to concept and produce the NASCAR on Prime marketing campaign, bringing deep NASCAR expertise to the project.

25th Apr
Absolute and Blind Pig create an emotional rollercoaster for Gardaland

Absolute and Blind Pig create an emotional rollercoaster for Gardaland

Reimagining a beloved character is never easy, but that was the task facing Blind Pig and Absolute as they brought Gardaland’s beloved mascot, Prezzemolo, to life.

25th Apr
Telenovela warns of dangers to marine life

Telenovela warns of dangers to marine life

WWF-Brasil takes a lighthearted approach to raising awareness and donations for marine conservation with telenovela Muy Caliente.

25th Apr
Questions4Later gives us EASTERN EUROPEAN 2

Questions4Later gives us EASTERN EUROPEAN 2

LIAKH imagines the suffocating life of an immigrant in London for Question4Later’s single EASTERN EUROPEAN 2.

25th Apr
Cummins new campaign is forever rising

Cummins new campaign is forever rising

Los York deploys advanced CGI expertise to promote the global enginemaker’s innovative commercial diesel technology.

25th Apr
Toyota’s green man leaves no trace

Toyota’s green man leaves no trace

Conill and Not Normal deliver a cinematic twist on sustainability withToyota’s new spot Green Man.

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25th Apr
Keith McCarthy​ joins Pulse

Keith McCarthy​ joins Pulse

McCarthy has joined the global roster at Pulse, bringing with him a signature blend of cinematic storytelling, sharp humour, standout casting, and high-energy filmmaking.

24th Apr
New Eckrich campaign delivers the flavour and feeling of home

New Eckrich campaign delivers the flavour and feeling of home

adam&eveDDB New York’s ongoing partnership with Eckrich continues to thrive on a shared passion for telling authentic stories that resonate at mealtime.

shots Awards

All of the updates from our global awards events.

24th Apr
Call the ESPN Chirpline

Call the ESPN Chirpline

Introducing The ESPN Chirpline, the official hotline where fans can chirp about recent NHL trades, playoff matchups and storylines, or whatever.

24th Apr
Flex don’t slump with Anthony Joshua

Flex don’t slump with Anthony Joshua

The Visionaries director Henry Dean brings us his dynamic DC for Lucozade, with Flex Don’t Slump.

24th Apr
HeadsUpGuys unveil new mental health campaign

HeadsUpGuys unveil new mental health campaign

New mental health campaign The Candle launches in partnership with HeadsUpGuys.

24th Apr
Finance of America launches new campaign

Finance of America launches new campaign

A Better Way with FOA empowers homeowners to unlock their home’s hidden value to achieve their retirement goals.

24th Apr
Little Caesars heads for Pretzel Crust Island

Little Caesars heads for Pretzel Crust Island

Little Caesars and McKinney create a new bingeable reality show Pretzel Crust Island directed by The Director Brothers.

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