The News
Signings, industry moves, award show updates
and breaking campaigns.
Petits Filous captures kids mugshots after mischief
Yoplait has teamed up with agency isobel and director Florence Noble at Missing Link Films, to launch a fun new campaign.
Zombies, vampires, and chainsaws for Toyota
Giants & Toys and Marketsquare Copenhagen deliver new cinematic spots for Toyota Denmark.
Marina Satti becomes Lola in new promo
Lola is a new music video from Pulse’s directors Fa & Fon and produced by Nomad Productions.
OkayStudio welcomes three new editors
The signings of Winnie Cheung, Simon Klinkertz, and Marc Soria reflect the company’s ongoing focus to build tight-knit teams made up of the most exciting creative voices in the industry.
Golden Award of Montreux 2025 winners announced
Citroën spot Alien wins Ad of the Year at the Golden Award of Montreux, with Serviceplan Group crowned Agency of the Year, and Havas emerging as the Network of the Year.
42 Branded welcomes director-photographer Katie Burdon
With roots in Cornwall and now based in London, Burdon brings a fresh perspective and an unwavering focus on the female gaze that resonates deeply within her photography and film.
Milk-Bone and Jif combine for new product launches
Milk-Bone x Jif collaborate with agencies BBH USA, MSL and m ss ng p eces on latest activation.
Prime Video rolls out high-octane NASCAR campaign
Agency 77 Ventures Creative and Boomshot partnered to concept and produce the NASCAR on Prime marketing campaign, bringing deep NASCAR expertise to the project.
Absolute and Blind Pig create an emotional rollercoaster for Gardaland
Reimagining a beloved character is never easy, but that was the task facing Blind Pig and Absolute as they brought Gardaland’s beloved mascot, Prezzemolo, to life.
Telenovela warns of dangers to marine life
WWF-Brasil takes a lighthearted approach to raising awareness and donations for marine conservation with telenovela Muy Caliente.
Questions4Later gives us EASTERN EUROPEAN 2
LIAKH imagines the suffocating life of an immigrant in London for Question4Later’s single EASTERN EUROPEAN 2.
Cummins new campaign is forever rising
Los York deploys advanced CGI expertise to promote the global enginemaker’s innovative commercial diesel technology.
Toyota’s green man leaves no trace
Conill and Not Normal deliver a cinematic twist on sustainability withToyota’s new spot Green Man.
Stay up-to-date with the latest news, insight and inspiration for the global creative community.
Keith McCarthy joins Pulse
McCarthy has joined the global roster at Pulse, bringing with him a signature blend of cinematic storytelling, sharp humour, standout casting, and high-energy filmmaking.
New Eckrich campaign delivers the flavour and feeling of home
adam&eveDDB New York’s ongoing partnership with Eckrich continues to thrive on a shared passion for telling authentic stories that resonate at mealtime.
All of the updates from our global awards events.
Final sessions announced for Out of the Box LA
If you ever wanted access to some top-level agency producers to whom you could ask... well... anything, then you're in luck. Plus, how will Generation Alpha's gamified existence and tech-first approach to life challenge traditional marketing systems? Check out the full line-up for next week's event here.
Out of the Box's latest sessions are OK to Go live
OK Go frontman and Park Pictures director Damian Kulash sits down for an in-person In Conversation with Jason Kreher, plus Mother LA’s Biz Anderson and Jed Cohen break down the brand strategies behind sating stoners munchies - the two latest sessions announced for our LA Out of the Box event.
Shortlists announced for shots Awards The Americas 2025
With North and South America's best work of the last 12 months having been pored over by our panels of industry experts, the awards' shortlist is now ready to view.
Deadline extended and full jury groups announced for shots Awards The Americas
Too busy dealing with mountains of Valentine's cards to send in your entries? Not to fear, as the deadline has been extended to Friday, 21st February, as the full line-up of our juries is announced.
First wave of shots Awards Americas 2025 judges announced
With the super early bird entry discount expiring at the end of the year, we can announce the first stellar wave of judges who will cast their eyes over the work.
Call the ESPN Chirpline
Introducing The ESPN Chirpline, the official hotline where fans can chirp about recent NHL trades, playoff matchups and storylines, or whatever.
Flex don’t slump with Anthony Joshua
The Visionaries director Henry Dean brings us his dynamic DC for Lucozade, with Flex Don’t Slump.
HeadsUpGuys unveil new mental health campaign
New mental health campaign The Candle launches in partnership with HeadsUpGuys.
Finance of America launches new campaign
A Better Way with FOA empowers homeowners to unlock their home’s hidden value to achieve their retirement goals.
Little Caesars heads for Pretzel Crust Island
Little Caesars and McKinney create a new bingeable reality show Pretzel Crust Island directed by The Director Brothers.