The News

Signings, industry moves, award show updates
and breaking campaigns.

21st May
Cadbury rewrites the rules of winning

Cadbury rewrites the rules of winning

New integrated campaign Win For Your Squad featuring football stars Declan Rice, Lauren James and Virgil van Dijk puts generosity at the heart of this football season.

21st May
All lines lead to Roland-Garros

All lines lead to Roland-Garros

For the 2026 edition of Roland-Garros, Renault and Publicis Conseil take their partnership to the next step.

21st May
Versus makes key leadership hires

Versus makes key leadership hires

Executive Creative Director Rosie Garschina and Executive Producer Kevin Anderson join Versus to push strategic design deeper into the creative studios' integrated offering.

21st May
Emplify Health expands A Little Empathy platform

Emplify Health expands A Little Empathy platform

The two new animated spots for Emplify Health puts the beloved character into action, demonstrating what empathy actually looks like in healthcare settings.

21st May
Porsche celebrates 75 years of motorsport heritage

Porsche celebrates 75 years of motorsport heritage

Porsche has unveiled a new motorsports film marking 75 years of motorsport heritage, created in partnership with its recently appointed agency of record, Lola USA.

21st May
Becky G breaks the ICE

Becky G breaks the ICE

What begins as one shy teenage girl's first perreo unleashes an ancient pulse...

21st May
JBL launches 80 Years of Powering Voices campaign

JBL launches 80 Years of Powering Voices campaign

Charlie Sarsfield directs a cinematic tribute to eight decades of sound, culture and self-expression for JBL’s 80 Years of Powering Voices campaign.

21st May
Colgate and the science of WOW

Colgate and the science of WOW

VML reveals how Colgate Optic White is redefining beauty in this new campaign.

21st May
​Cusqueña Dorada’s golden legacy shines around the world

​Cusqueña Dorada’s golden legacy shines around the world

Leo Lima and Rebeca combine for a new campaign blending live-action filmmaking with AI-generated imagery.

21st May
Jean's Sister turns self-promotion into performance art

Jean's Sister turns self-promotion into performance art

Jean's Sister launches a guerrilla style campaign targeting agencies directly with bus benches, cryptic street ads, absurdist brochures, a late night TV inspired hotline commercial, and live street team activations in New York, Los Angeles, and Chicago.

21st May
François Rousselet reunites again with The Rolling Stones

François Rousselet reunites again with The Rolling Stones

Paying tribute to the band’s enduring influence on music, fashion, and culture, the film centres around younger versions of Mick, Keith, and Ronnie gathered in the ultimate recording session.

21st May
Daniel & Mizi join The Hogan​

Daniel & Mizi join The Hogan​

Daniel Kehelly and Mizi Qing bolster the company’s offering within music supervision.

shots Awards Asia Pacific 2026 head judges announced

shots Awards Asia Pacific 2026 head judges announced

Entries for the shots Awards Asia Pacific are now open, with this year’s head judges also revealed.

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20th May
D&AD announces 2026 Pencil Winners

D&AD announces 2026 Pencil Winners

D&AD, the global non-profit championing excellence in design and commercial creativity, has revealed this year's D&AD Awards Pencil winners.

20th May
Black Dog Films signs director Katya Ganfield

Black Dog Films signs director Katya Ganfield

With a deep post background, Ganfield shoots with the edit in mind, building rhythm, coverage, and performance choices on set.

shots Awards

All of the updates from our global awards events.

20th May
F&F spotlights versatility of its summer collection

F&F spotlights versatility of its summer collection

The new campaign by BBH london, was directed by the duo Julia & Vincent of DMB Production.

20th May
Biscuit Filmworks signs Phoebe Arnstein

Biscuit Filmworks signs Phoebe Arnstein

Arnstein’s films span narrative, documentary, and commercials, with some projects featuring her unique mixed-media approach.

20th May
Get your salad together with Taylor Farms

Get your salad together with Taylor Farms

Erich & Kallman returns with Taylor Farms for a new chapter of Get Your Salad Together.

20th May
Every dog deserves The Farmer's Dog

Every dog deserves The Farmer's Dog

The official debut of The Farmer's Dog’s newest ad campaign from Epoch director Alma Har'el.

20th May
Engine X launches first brand campaign

Engine X launches first brand campaign

The hero spot Going Up was directed by award-winning duo Bobby and Brig of Tool.

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