The News

Signings, industry moves, award show updates
and breaking campaigns.

24th Aug
2026 NFL season kicks off with player-packed campaign

2026 NFL season kicks off with player-packed campaign

Featuring Travis Hunter, Rome Odunze, Bijan Robinson, Dexter Lawrence II and more, The Season Is Your Stage highlights football's iconic "cellys” and their power in pop culture.

24th Aug
Toyota urges drivers to please Hilux responsibly

Toyota urges drivers to please Hilux responsibly

Europe’s most indestructible pickup is relaunched in hybrid and all-electric form with a new campaign by T&P.

21st Aug
No Sushi adds Keith Fraase to editorial roster

No Sushi adds Keith Fraase to editorial roster

The editor behind Past Lives, Severance and Shōgun joins for commercial work.

20th Aug
Trinity Tatum is the queen of cash for Verizon

Trinity Tatum is the queen of cash for Verizon

Fresh off her massive Love Island victory and with the highly anticipated reunion just around the corner, Trinity Tatum is partnering with Verizon for her very first brand partnership since leaving the villa.

20th Aug
Paddy Power asks: Why The Football Not?

Paddy Power asks: Why The Football Not?

Paddy Power and BBH London lean into the weird and wonderful world of football fan culture with new brand platform and hero film starring Danny Dyer and Peter Crouch.

20th Aug
​1stAveMachine partner with Lemonade Talent

​1stAveMachine partner with Lemonade Talent

Lemonade Talent has added globally renowned design and production studio 1stAveMachine to its roster, taking on UK representation for the award‑winning company.

20th Aug
Each BABY born Real is one in a billion

Each BABY born Real is one in a billion

The beloved doll line enters a new era with hand-painted, one-of-a-kind baby dolls, surprise discoveries, and immersive digital storytelling that brings each baby’s unique identity and personality to life.

19th Aug
​Porsche celebrates 75 years of motorsport

​Porsche celebrates 75 years of motorsport

Porsche celebrates 75 years at Le Mans with a cinematic collision of past and future, directed by Jack Driscoll.

19th Aug
Lilly has your life covered

Lilly has your life covered

Lilly's new campaign centres on obesity, aging and medicare access.

19th Aug
Panera launch Refreshingly Loyal campaign

Panera launch Refreshingly Loyal campaign

Alongside its new Refreshingly Loyal campaign starring Keke Palmer, Panera is celebrating the MyPanera refresh by rewarding new and existing members.

19th Aug
There are no small roles in the Royal Marines

There are no small roles in the Royal Marines

Partizan and Martin Stirling capture the full weight of every role in new Royal Marines film.

19th Aug
Camp Kuleshov announces 2026 call for entries

Camp Kuleshov announces 2026 call for entries

AICP have announced the Call for Entries for the 2026 Camp Kuleshov trailer competition for emerging creative artists.

19th Aug
Sound Lounge​ welcomes Nicole Pettigrew

Sound Lounge​ welcomes Nicole Pettigrew

The mixer and sound designer joins Sound Lounge following five years at PS260, where she established and led the company's in-house audio department as its sole audio engineer.

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19th Aug
Everyone loves a little Sara Lee Bread

Everyone loves a little Sara Lee Bread

JOJX and TBWA Bring Sweet Nostalgia to Life in New Campaign for Sara Lee Bread

19th Aug
Karen Betts embraces the surreal

Karen Betts embraces the surreal

ArtClass Content director Chloe Victoria Hughes directs new spot Beauty Without Occasion.

shots Awards

All of the updates from our global awards events.

19th Aug
dóttir.x showcase [whisper / introvert]

dóttir.x showcase [whisper / introvert]

The Corner Shop director Luigi Calabrese teamed up with Fil Thorpe and musical artist dóttir.x for an intimate and absorbing live session performance.

18th Aug
Dolmio launches new TVC with classic puppet family

Dolmio launches new TVC with classic puppet family

Agency T&Pm and Dolmio marks 40th anniversary with biggest campaign in a decade as the beloved puppet family returns.

18th Aug
Reel Sisters: An eclipse and a room full of stars

Reel Sisters: An eclipse and a room full of stars

This month was hosted by Cordelia Grossman, alongside Sara Taleghani, Jessica Giles, Lauryn Raymond, and Jessica Gaynor.

18th Aug
Zales redefines everyday fine jewellery​

Zales redefines everyday fine jewellery​

The campaign challenges the traditional perception of fine jewellery as something reserved for engagements, anniversaries, and gifting moments.

18th Aug
End Kids Cancer does things by the numbers

End Kids Cancer does things by the numbers

The parent-founded charity turned birthday candles into a case for ending childhood cancer.

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