The News
Signings, industry moves, award show updates
and breaking campaigns.
Audi taps Freeman and Infiniti to launch Audi Q3
The A Life of Yes cinematic spot introduces the all-new 2026 Audi Q3; the SUV with class-above premium content, giving drivers more reasons to say “yes”.
Maëlle serves Y2K nostalgia in Tic Tac
Director Elisa Baudoin goes full Windows 98 in new music video for French artist Maëlle.
It must be a Moen
Moen launches Must be a Moen, a brand platform built for anyone who relies on water…which Is everyone, with a spot from the MindsEye repped director Daniel lundh.
Trust what's inside with Gatorade
Headlined by Luis Díaz and Julián Álvarez, alongside Vinícius Júnior and Gatorade's world-class football roster, the brand’s new global campaign, directed by Ernest Desumbila and produced by Iconoclast, reminds athletes to trust the sweat that builds greatness.
Scouts always find common ground
Scout Motors launches new Rivals spot from agency Venables Bell + Partners.
Estafeta: When logistics becomes imagination
A new spot directed by the collective M&M at Mestiza.
Ensure yourself with this cinematic spot
Lucrecia directs and photographs a cinematic new Ensure campaign with VML Chicago and PRETTYBIRD.
Fresh Film and Dove reframe the refillable
Fresh Film helped craft Dove’s latest campaign to launch its new design-led refillable antiperspirant range.
T&P captures the magic of childhood journeys
Outsider directing duo DOM&NIC reimagine the Toyota RAV4 as a member of the family.
Ikon Pass is rad on demand
Creative agency Nemo Design and FIN Studios turn on the adventure with concept and production for Ikon Pass.
Panic expands its creative kingdom
Animation studio Panic acquires Kingdom of Something following a successful collaboration on a Samsung campaign.
Director Kyra Bartley joins COUSIN
Bartley’s move to COUSIN comes after eight years at Finch, where she built one of the most distinctive reels in Australian advertising.
Winners announced for shots Awards The Americas 2026
With MJZ picking up Production Company of the Year and W+K crowned as Agency of the Year, check out all of the winners from the sold-out night's festivities.
Stay up-to-date with the latest news, insight and inspiration for the global creative community.
Bernd Faass joins Friend
Friend signs the award-winning director to its director roster for the UK market.
Q Department appoints Vlad Bar to the team
The veteran music producer, supervisor, and A&R executive joins as Executive Creative Producer and Music Supervisor.
All of the updates from our global awards events.
Winners announced for shots Awards The Americas 2026
With MJZ picking up Production Company of the Year and W+K crowned as Agency of the Year, check out all of the winners from the sold-out night's festivities.
shots Awards EMEA 2025 winners announced
The winners of this year's shots Awards EMEA have been announced and you can find a list of all the triumphant work, people and companies here, along with photos from the night's festivities.
shots Awards APAC 2025 winners announced
The juries have deliberated, debated and decided. The winners of this year’s shots Awards Asia Pacific are revealed.
Old El Paso launches Taco Totality campaign
On May 5, 2026, Taco Tuesday and Cinco de Mayo collide in a rare, one-day overlap.
McDonald’s France celebrates family moments
Agency TBWA\Paris crafts a new spot for McDonald's alongside Quad and Illogic Studios.
BBC Creative brings Titanic back to life
The production marked the launch of the BBC’s Made Of Here campaign in Northern Ireland, celebrating the places that shape the BBC’s most powerful stories.
Superlative signs director Robin Comisar
The production studio and creative collective grows it's directorial roster with the genre-bending comedy filmmaker.
Jon Lerner joins Versus as head of experiential
Lerner brings experience leading studio defining business strategy for top-tier creative companies.