the News
Signings, industry moves, award show updates
and breaking campaigns.
For country. For glory. Four nations
NHL, NHLPA and Arts & Letters team up to launch a campaign for the 4 Nations Face-Off.
Find your horizon with Atomic
Common People Films' director Thomas Van Kristen directs new Find Your Horizon spot for Atomic.
Vitality launches new campaign to redefine life insurance
Vitality’s latest campaign titled Life’s Pretty Good centres on the data that ‘you can live up to five years longer with Vitality'.
EY launches Transformations brand expansion
The EY organisation has announced the release of a new global integrated marketing campaign, Transformations, which includes 60-second and 30-second television commercials.
Idris Elba stars for ServiceNow
Agency BBDO New York deliver an extension of the campaign that launched in May 2024.
Progressive’s Dr. Rick is back
Progressive’s Dr. Rick is back helping young homeowners un-become their parents in two new spots from Arnold.
Director Hans Emanuel heads to Caviar
Production company Caviar has signed director Hans Emanuel for US commercial and music video representation.
Geoff Calabrese joins Publicis Groupe as CCO
Former CEO of North America Investment at Omnicom Media Group joins Publicis to drive client commercial engagements; transparent and sustainable commercial models.
Where The Buffalo Roam signs director Geordie Stephens
Stephens is known for his subtle performance-driven comedic style, emphasising art direction, production design, and cinematography.
The world can work better using Indeed
Indeed and 72andSunny launch new campaign The World Can Work Better.
Reform school launch Don't Hide PSA
Reform school launch a self-funded PSA that uses humour to expose the horrific effects of antisemitism and islamophobia.
You've always got options with Zocdoc
Zocdoc launched its 2025 brand campaign, You’ve Got Options, which takes an exaggerated, humorous approach to conveying the joy of feeling in control of your health care.
Merck announce Embracing Carers initiative
Fight Gravity and Porter Novelli illuminate caregiving in Merck’s Embracing Carers initiative.
Stay up-to-date with the latest news, insight and inspiration for the global creative community.
ESPN welcomes Ochocinco's playoff pitch
ESPN welcomes The NFL Playoffs with Chad “Ochocinco” Johnson’s big ideas in new Playoff Pitch spot.
Prudential and McCann New York launch Beta Baby Bonus
2025 marks a milestone anniversary for Prudential, celebrating 150 years as a company.
All of the updates from our global awards events.
First wave of shots Awards Americas 2025 judges announced
With the super early bird entry discount expiring at the end of the year, we can announce the first stellar wave of judges who will cast their eyes over the work.
shots Awards The Americas head judges announced
Ready your entires! With the awards now open, we reveal the 2025 head judges for The Americas.
shots shoots Out of the Box
Bringing the industry together for another sold-out day of insights, shots' Out of the Box event saw debate range through sustainability, cost-efficiency, creativity, and stop-frame nuttery. Relive the sessions here.
shots Awards EMEA 2024 winners announced
The winners of this year's shots Awards EMEA have been announced and you can find a list of all the triumphant work, people and companies here, along with photos from the night's festivities.
shots Awards EMEA 2024 shortlists announced
With the second round of judging underway, we're delighted to announce the exceptional work shortlisted for each of the shots Awards EMEA 2024 categories.
shots Awards APAC 2024 winners announced
The judges have cast their collective, expert eyes over the amazing work entered this year, and have now spoken. The winners of this year's shots Awards Asia Pacific are here.
This ESPN ad is different
Arts & Letters and ESPN build excitement for the first of-its-kind College Football Playoff and National Championship.
Jennifer Love Hewitt finds Ferrero Rocher's golden touch
The spot directed by STORY director Alison Roberto, and created by agency Edelman, celebrates the many ways Ferrero Rocher elevate the season.
Merman creates campaign in partnership with Blink
Smart home security company Blink launches a new campaign promoting smart security.
Puma drops new Squid Game collection
Papaya Films produces Puma’s new global campaign inspired by Netflix’s hit series Squid Game.
Amy Armstrong joins Publicis Groupe as chief revenue officer
Armstrong will be responsible for connecting the sales organisations across the Connected Media businesses including Epsilon, Publicis Media, PMX and the company’s Commerce and Digital Experience agencies.
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