The News
Signings, industry moves, award show updates
and breaking campaigns.
Stept and Salomon release a four-day running film
Directed by Warner Shaw, the new Salomon TV short documentary, Meet Me in Marrakesh, follows runners Lucy Bartholomew and Lydia Keating.
Sheba launches Ignored to Adored
The cat food brand unveils a cat relationship-building programme for owners, featuring Hollywood stars, celebrities and everyday heroes.
Pooch & Mutt celebrates all pup personas
The UK pet brand brings five new dog personalities to its For All Breeds & Needs platform with Lobster.
British Gas gets set for winter
The UK utility brand launches an integrated campaign reminding the nation that their expert engineering force are on hand when things go wrong in the home
Familiar faces find happiness in Hellowork's new campaign
BOL Creative House gives Hellowork’s story to a new chapter through playful 3D character animation.
Lexus highlights The Power of Connection
Lexus has debuted five new spots which form part of its new The Power of Connection integrated campaign, exploring the fact that, while most powerful innovations don’t connect us to everything, they do connect us to each other.
IMPOSTER signs directing duo BriTANicK
The New York-based production company signs comedy duo Brian McElhaney and Nick Kocher for US representation.
Stink Studios creates sci-fi inspired campaign for Synthesia
Director BLOK contrast sci-fi clone armies with the more practical possibilities of AI avatars in the video platform’s first global campaign.
Justin McMillan directs the Hemsworth brothers for Archie Rose
Chris and Luke Hemsworth star in a whisky commercial parody for the Australian distillery, combining live action with AI-generated sequences.
Dentsu Creative appoints Michael Aimette as US CCO
The former BBDO and FCB New York creative chief will lead the agency’s US creative department.
1Park9 appoints Roxanne Artesona
The industry veteran joins as Executive Producer and Head of Sales, overseeing new business development and brand partnerships.
Not To Scale signs director Jovardi
The filmmaker brings his mixed-media approach spanning live action, animation and digital design to the company's US roster.
Mike Palafox joins Westside Studio
The director and cinematographer brings a focus on food filmmaking, with experience spanning commercial work and unscripted storytelling.
Stay up-to-date with the latest news, insight and inspiration for the global creative community.
The Connecticut Department of Public Health gets Tox-Ick
Production company Plural brings the “Ick” to a new anti-vaping campaign via agency Decker.
Zalando goes inside the boot room
The FORM director Niyadre takes viewers inside The Boot Room, a futuristic laboratory where footwear is engineered.
All of the updates from our global awards events.
shots Awards EMEA 2026 shortlist unveiled
The judging is done, the debates have been had, and the very best work has risen to the top. Now, we're delighted to reveal the shortlist for this year's shots Awards EMEA.
shots Awards APAC 2026 shortlist announced
With the best work of the past year from across the Asia Pacific region scrutinised by a series of juries, each filled with industry leaders, the shortlist for the 2026 awards can now be revealed.
shots Awards EMEA 2026: Full jury list announced as extended deadline looms
With entries closing on Friday, 18th September, we reveal the 100+ creative luminaries ready to see your work.
More judges revealed for shots Awards EMEA 2026
With entries still open and the final entry deadline approaching, we reveal more of the people who'll be judging this year's shots Awards EMEA.
shots Awards EMEA 2026 reveals first wave of judges
With entries still open and the final entry deadline approaching, we reveal some of the names set to cast a critical eye over this year's work.
Full line-up of shots Awards EMEA 2026 head judges announced
Five more leading names from across direction, cinematography, music, sound and VFX join the previously revealed category heads to complete this year’s judging line-up.
Real Chemistry introduces ANATOMI
The new film was produced by ROOM42, and directed by Nick Mason.
RSA Films welcomes Matt Baron
RSA Films welcomes the award-winning director and photographer to the roster for commercial representation in the US.
supplement brand Onform gets surreal
Billy King directs death to the supplement cupboard campaign for Onform.
Enjoy a Mocktail with Magic Mind
Jordan Brady and True Gent launch Mocktail campaign for Magic Mind.
Qualia taps Troy Aikman for new campaign
Qualia Life Sciences unveils its latest campaign featuring Hall of Fame Quarterback and Qualia Co-Owner Troy Aikman.