The News
Signings, industry moves, award show updates
and breaking campaigns.
FLO unleash Leak It
SMUGGLER's Olivia De Camps captures girl group FLO in their latest music video.
It's ONLY a Peroni Nastro Azzurro
A new global platform with McCann London, ONLY reclaims the brand’s iconic status in the beer category.
Colgate says your smile is your strength
Colgate's new campaign from VML was directed by CANADA's Sheila Johansson.
Persil Smart Series gives us a DOSE
Charley Stadler directs a new spot for Persil through Rebolucion and LOLA MullenLowe.
EightSix launches Brand Studio
Berlin-based music company EightSix has launched Brand Studio, a new platform designed to make music decisions in advertising measurable, consistent and scalable.
MAKE brings on Nicolas Louckevitch as EP
Louckevitch steps into leadership focused on production and on deepening the relationships MAKE has with agencies and brands across the world.
The Missing Word introduces ollipsent
As gun violence becomes the leading cause of death for American youth, The Missing Word introduces “ollipsent” giving grieving parents a name, and their grief recognition
Darling Films signs director and photographer Eva Vik
Vik's work has premiered on platforms including MUBI, Nowness, Vogue, Dazed, Prime Video, and has been screened at the Centre Pompidou in Paris.
Giants & Toys partners with Berghs School of Communication and Hyper Island
Giants & Toys partners with Berghs and Hyper Island to build a bridge between the industry and education.
PATRÓN Tequila unveils The Perfect Pour
New marketing campaign directed by acclaimed director Guillermo del Toro, celebrates the uncompromising spirit and craft behind every bottle of PATRÓN Tequila.
GREY GOOSE struts into the world of The Devil Wears Prada 2
GREY GOOSE partners with supermodel and Emmy-winning television personality Heidi Klum for a global campaign celebrating the anticipated new film.
Go behind closed doors with The First Step
new—land director Libby Burke Wilde’s new film with The First Step aims to raise awareness of coercive control.
Emerald Pictures adds director Adam Bernstein
Bernstein has built an expansive career spanning prestige television, iconic music videos, and high-impact branded work.
Stay up-to-date with the latest news, insight and inspiration for the global creative community.
When every moment matters this March, it has to be AT&T
As millions of fans tune in for NCAA March Madness, AT&T is launching a new national campaign bringing fans together during college basketball’s biggest moments.
shots Awards the Americas 2026 shortlist revealed
The best work to come out of North and South America's over the last 12 months has been pored over by our panels of industry experts, and the awards' shortlist is now complete.
All of the updates from our global awards events.
shots Awards EMEA 2025 winners announced
The winners of this year's shots Awards EMEA have been announced and you can find a list of all the triumphant work, people and companies here, along with photos from the night's festivities.
shots Awards APAC 2025 winners announced
The juries have deliberated, debated and decided. The winners of this year’s shots Awards Asia Pacific are revealed.
shots Awards The Americas 2025 winners announced
Find out the winners from the shots Awards The Americas 2025 show, along with photos from the sold-out night's festivities.
No one does business like Comcast Business
Liev Schreiber helps Comcast Business break down its global scale by the numbers in new brand campaign.
KIA asks what turbos you?
Created and produced by David&Goliath, the campaign highlights the K4 Sedan and Hatchback as bold alternatives.
Royd Ringdahl signs to RSA & Black Dog UK
RSA and Black Dog Films sign the South African director for UK representation, expanding the company’s roster of talent.
Wendy’s own’s the March Madness dunk
Wendy’s in partnership with agency VML, is connecting the thrill of a dunk on the basketball court with the most iconic dunk of all: Wendy’s Fries in a Frosty.
Plural delivers emotional NutriSource campaign
Plural delivers a moving campaign for pet nutrition brand NutriSource, directed by Stash Capar and led by Rise and Shine and Partners.