The News
Signings, industry moves, award show updates
and breaking campaigns.
Thankfully, I’m wearing my Apple Watch
Apple Watch launch real-life stories of rescue and recovery in China, with TBWA\Media Arts Lab, Shanghai.
Niyadre directs Zombies for BINA
FORM director Niyadre’s new work for BINA’s catchy new song Zombies feels completely free, unapologetic, and minimal, and yet somehow full of life.
Müller moos in unexpected places
Müller FRijj encourages customers to lean into absurdity in latest campaign by VCCP Blue.
Mercedes make a Surprise Visit
The Mercedes-Benz GLC is going further for the ones you love.
Beekeeper's Naturals love letter to the bees
Beekeeper’s Naturals founder professes love for bees in Love Letter campaign out of FIN Studios.
Parker Schmidt moves to CANADA
Pro skateboarder turned spot director joins the Production Company for representation in the US.
Ailie Robertson joins new–land as Head of New Business
Robertson carries nearly a decade of experience from her roles in New Business and as Head of Sales at Partizan, FAMILIA and Friend.
Late Shift signs director Mikael Tyrsén
Tyrsén’s work blends polished visual craft with a tongue-in-cheek sensibility that makes performances feel natural rather than overworked.
Progressive welcome you to Nelson’s Odds & Ends
Progressive’s sticky-note monsters urge small business owners to tackle their to-do lists in new campaign from Arnold.
Morgan & Morgan releases new campaign
The Spot Yum, from Morgan & Morgan, stars WWE Champion Liv Morgan.
The Division of Jägermeister Dedicated to Ice Cold Shots
A bold new campaign from Wolfgang directed by Partizans' Jason Jeffrey cements ice cold shots as the ultimate shared ritual.
LOBO adds director Paulinho Caruso
A well-rounded filmmaker, Caruso is also a screenwriter, bringing his holistic perspective on great storytelling to the creative studio.
Stay up-to-date with the latest news, insight and inspiration for the global creative community.
Entropico lands in London
The global studio taps brand-side experience to meet growing demand for faster, more connected ways of making creative work.
The Co-operators are calm under pressure
Ryan Gibb and Angry Butterfly, and Nimble Content craft a visceral product demo for The Co-operators.
All of the updates from our global awards events.
Winners announced for shots Awards The Americas 2026
With MJZ picking up Production Company of the Year and W+K crowned as Agency of the Year, check out all of the winners from the sold-out night's festivities.
shots Awards EMEA 2025 winners announced
The winners of this year's shots Awards EMEA have been announced and you can find a list of all the triumphant work, people and companies here, along with photos from the night's festivities.
shots Awards APAC 2025 winners announced
The juries have deliberated, debated and decided. The winners of this year’s shots Awards Asia Pacific are revealed.
Winners announced for Golden Award of Montreux 2026
CANAL+ spot Tango picks up Ad of the Year at the Golden Award of Montreux, with Serviceplan Group crowned Agency of the Year for the second consecutive year, and Havas once again emerging as Network of the Year.
SixTwentySix expands leadership with EP Jay Wert
Wert’s appointment reinforces the company’s director-first approach as it continues to earn recognition across the Emmys, Clios, and Webbys.
Audi taps Freeman and Infiniti to launch Audi Q3
The A Life of Yes cinematic spot introduces the all-new 2026 Audi Q3; the SUV with class-above premium content, giving drivers more reasons to say “yes”.
Maëlle serves Y2K nostalgia in Tic Tac
Director Elisa Baudoin goes full Windows 98 in new music video for French artist Maëlle.
It must be a Moen
Moen launches Must be a Moen, a brand platform built for anyone who relies on water…which Is everyone, with a spot from the MindsEye repped director Daniel lundh.