The News
Signings, industry moves, award show updates
and breaking campaigns.
Amica launches new brand campaign
New ad spots highlight empathy, trust and lasting customer relationships that have defined Amica for generations.
Espolòn Tequila launches Ride the Rooster
Espolòn is challenging societal gatekeeping and status signals with a simple point of view: the best experiences are the ones that invite people in.
Mars brings the You're Not You platform to sport
Featuring bespoke AFL and NRL films co-directed by Max Miller and Mark Bonano, sport provided the "perfect cultural canvas" to bring the platform back into the spotlight.
Welcome to the Betway Clubhouse
Virigil Ferragut directs film for Betway’s new global platform, Betway Clubhouse with Common People Studio.
KFC and IShowSpeed head to the Hot Ranch
Daps and No Sushi bring big dip energy to KFC x IShowSpeed’s “Hot Ranch” collaboration.
McDonald’s partners with XBOX for some Side Missions
Leo UK’s returning platform sees legendary food from Halo: Campaign Evolved, Fallout 76, Forza Horizon 6, Overwatch, World of Warcraft and Candy Crush brought into the world of McDonald’s with a limited-time menu, launched with a co-created 360 campaign made with gaming fans.
First Interstate Bank introduces no nonsense campaign
TDA Boulder goes after banking clichés and introduces straight talk, real humans, and a few billboards in the middle of nowhere.
Barclays is with you on game day
VCCP and Barclays tap into American soccer fervour to launch latest campaign.
TBWA\Media Arts Lab names Anh Do global head of music
Do brings more than a decade of experience in music supervision, creative strategy, and sonic branding, most recently as Google Brand Studio's inaugural in-house music supervisor.
Donegal Catch gives the pep talk we all need at dinner time
Donegal Catch has launched Now You’re Cooking, a new brand platform developed with independent creative agency Ringers, marking the biggest shift in the brand’s communications in decades.
Xero drives global expansion with AI-powered campaign
Small business financial platform Xero and agency Argonaut drove its global expansion with 600 AI-powered campaign variations.
FORVR Mood launch Not Your Type micro-series
Written, directed and exec produced by Daps through Sovereign Bloc, the four-part micro-series launches around FORVR Mood’s new fine fragrance.
Cassandra Jolie joins PS260
PS260 welcomes the editor, artist, graphic designer and musician to its editorial roster.
Stay up-to-date with the latest news, insight and inspiration for the global creative community.
Superprime signs filmmaker Emerald Fennell
Superprime has signed the Academy Award, BAFTA and Critics Choice Award-winning director, writer and producer for worldwide commercial representation.
Bob Industries signs Jeremy Konner
The Emmy-winning Drunk History co-creator Konner, joins Bob Industries for commercial representation.
All of the updates from our global awards events.
Full line-up of shots Awards EMEA 2026 head judges announced
Five more leading names from across direction, cinematography, music, sound and VFX join the previously revealed category heads to complete this year’s judging line-up.
Meet the first head judges for shots Awards EMEA 2026
Five creative leaders across agency, production and post have been announced, with the next wave of head judges to be revealed after the Early Bird deadline.
Full list of shots Awards Asia Pacific jurors announced
With the final deadline for the shots Awards Asia Pacific almost here, we can announce the full line-up of jurors who will be casting their expert, creative eyes over the entered work.
More judges for shots Awards Asia Pacific 2026 announced
As the entry deadline creeps into view, we're excited to announce the addition of more outstanding jury members to this year’s shots Awards Asia Pacific juries.
shots Awards Asia Pacific 2026 reveals first wave of judges
With entries still open, and the second entry deadline approaching tomorrow, we reveal some of the names set to cast a critical eye.
shots Awards Asia Pacific 2026 head judges announced
Entries for the shots Awards Asia Pacific are now open, with this year’s head judges also revealed.
Winners announced for shots Awards The Americas 2026
With MJZ picking up Production Company of the Year and W+K crowned as Agency of the Year, check out all of the winners from the sold-out night's festivities.
shots Awards EMEA 2025 winners announced
The winners of this year's shots Awards EMEA have been announced and you can find a list of all the triumphant work, people and companies here, along with photos from the night's festivities.
shots Awards APAC 2025 winners announced
The juries have deliberated, debated and decided. The winners of this year’s shots Awards Asia Pacific are revealed.
Heckler appoints Jonathan Gerard as MD of Singapore
The creative production company looks to strengthen its presence in the region and put storytelling at the centre of its next phase of growth.
Directing duo Wolfberg joins Rabbits Black
The Prague-based duo bring hand-crafted in-camera VFX storytelling to US-based commercial roster.
2026 NFL season kicks off with player-packed campaign
Featuring Travis Hunter, Rome Odunze, Bijan Robinson, Dexter Lawrence II and more, The Season Is Your Stage highlights football's iconic "cellys” and their power in pop culture.
Toyota urges drivers to please Hilux responsibly
Europe’s most indestructible pickup is relaunched in hybrid and all-electric form with a new campaign by T&P.
AMP West Coast honor 2026 AMP Award winners and nominees
Tickets to the Association of Music Producers event, to be held at Playa Studios on September 23rd, on sale now.