The Inspiration

Ever wondered what fills the world’s most creative minds?
Feed your inspiration with our regular columns.

Cannes Contenders 2026: Spain
7th May
CANNES CONTENDERS 2026

Cannes Contenders 2026: Spain

Ogilvy Spain Executive Creative Directors Javier Senovilla and Juan Pedro Moreno, guide us through some Spanish campaigns looking to secure a win at this years Cannes Lions.

Cannes Contenders 2026: Brazil
6th May
CANNES CONTENDERS 2026

Cannes Contenders 2026: Brazil

Cannes Contenders 2026: USA
5th May
CANNES CONTENDERS 2026

Cannes Contenders 2026: USA

1st May
CANNES CONTENDERS 2026
Cannes Contenders 2026: France

Cannes Contenders 2026: France

As we draw inexorably closer to this year's Cannes Lions festival, we head to France to begin our annual appraisal of the year's most creative work, as Matthieu Bouilhot, Creative Director at BETC Paris, casts a critical eye over some of the country's best hopes for metalware.

30th Apr
Playlist: Maxi Blanco

Playlist: Maxi Blanco

This week we chat to Landia director Maxi Blanco, who talks us through some poetic, political, and cinematic music videos plus his love for Phil Collins.

29th Apr
Peer Review: Daniel Eceolaza

Peer Review: Daniel Eceolaza

FORM director Daniel Eceolaza reflects on music videos that feel like literature, how everything is a work in progress, and why Aki Kaurismäki lives on his desk.

28th Apr
On My Radar: Crobin Leo

On My Radar: Crobin Leo

Gravy Films director Crobin Leo recommends a "quietly devastating" movie, chooses a potentially polarising TV show, and reveals that people-watching can have an inspirational pay-off.

27th Apr
Andrew Laurich: A Few Of My Favourite Things

Andrew Laurich: A Few Of My Favourite Things

The Fancy Content / Flying Fish comedy director talks us through the posters (stolen), Emmys (not his own) and golfing equipment (damaged) that keep his creativity flowing.

22nd Apr
Peer Review: Jeremy Maneval

Peer Review: Jeremy Maneval

Known for his work across the fashion and music industry, Consulate editor Jeremy Maneval shares with us his love for Thelma Schoonmaker, editors who establish a language of their own, and buzzy C words...

Around the world

On Location is a column that gives a boots-on-the-ground look at some amazing cities, brought to you by local production experts.

16th Apr
Playlist: Dave Bostelman

Playlist: Dave Bostelman

This week we hear from Entropico's Senior Account Director Dave Bostelman, where he speaks about the sad fact that discoveries are now by algorithm, the death of AI slop, and his strange Britney Spears Spotify playlist...

14th Apr
On My Radar: Martin Piroyanski

On My Radar: Martin Piroyanski

Martin Piroyanski, a director at 1stAve Machine Buenos Aires, appreciates the work of John Lennon more each passing year, wishes certain meetings didn't happen, and loves cooking up culinary delights under pressure.

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7th Apr
On My Radar: Juliana Curi

On My Radar: Juliana Curi

Honor Society's award-winning director and storyteller, Juliana Curi, on the inspiring nature of Rio's carnival, the importance of social cinema, and the "shocking gap" between male and female directors in the advertising industry

2nd Apr
Playlist: Johanna Cranitch

Playlist: Johanna Cranitch

This week we hear from Little Beast's ECD and founder Johanna Cranitch, where she talks about recording the original Sesame Street band, big changes within the industry, and gives us some deep insight on her favourite promos.

1st Apr
Peer Review: Stacy Peterson

Peer Review: Stacy Peterson

Known for her emotionally resonant storytelling rooted in human truth, Cut+Run editor Stacy Peterson shares her love of Mulholland Drive, Spike Lee documentaries, and explains how her dentist helped her land her first runner job.

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