From Junior Creatives to ECDs, delve into career highlights (and lowlights) in our in-depth profiles.
The French American sculptor/artist/designer and Creative Director of YouTube has produced an incredibly varied body of work, from designing Converse trainers, to turning a Spike Jonze film into a 3D space. He talks to shots about about dumpster diving in the name of art, recycling old bedsteads and rebranding Google.
The Co-Founders and Creative Chairmen of GUT. Anselmo Ramos [right] and Gaston Bigio [left], on classic commercials, the correlation between awards performance and market performance, and why Cannes holds a special place in their hearts.
From working on one of the UK's most iconic ads, to starting not-for-profit organisation Create Not Hate, Trevor Robinson has spent decades at the heart of creative advertising. Here, the Founder, ECD & Partner at Quiet Storm tells us why he thinks there's still a lot of untapped talent out there, and reveals which ad still makes the hairs on the back of his neck stand up.
The people who make the spots you love, covering all aspects of production, post and sound.
Chief creative officer at 180 Amsterdam Kika Douglas discusses the power of getting noticed, the secrets to leading and inspiring your clients as well as your team, and the expansion of female creatives across the industry
For our latest installment of shots Unsigned we talk with British director Jason Osborne. Here, we talk about his Netflix documentary Love Languages, finding the right barbers, selecting the right team for the shoot, and barbershop culture.
Packed with blockbuster visuals and an important message to match, Nicolas Bori's Breaking Glass picked up a Gold in the YDA's Film School > up to 10 minutes category. Here, shots finds out how the Filmakademie Baden-Wurttemberg student piloted dreams to success.
Daniel Bergmann, founder and president of Stink Films, explains why his company, which won a Gold Screen producers award at this year’s YDA, has always had a mission to nurture new directors and why they seek creatives who genuinely care about the work.
German director Vanessa Stachel secured a Gold in the YDA Animation, and Film School category for her short film Delivery For Mr. Frogula. Here, she talks about making the miniatures, the team involved in bringing the film to life, and hopes and dreams for the future.
Love Song Films was one of two companies to win a Gold Screen Production Company of the Year at the YDA this year. Founders Kelly Bayett and Daniel Wolfe talk to shots about the rewards of seeking shining stars and listening out for that distinctive voice.
Clinching not just one but four YDA Golds, plus the Special Jury Prize, OAK Motion Pictures director Victoria Warmerdam's darkly comedy short, I'm Not a Robot, draws inspiration from CAPTCHA technology, vintage sci-fi aesthetics and psychological thrillers to address feminist themes of identity and objectification.
Picking up a YDA Gold Screen award in the Commercial category, BlinkInk director Will Wightman's campaign for Ore-Ida is a "super-weird" spot that celebrates the predictable. Here, he discusses Hollywood's Golden Age, embracing the unusual, and getting thrown into the deep end.
Despite winning the Changing the World Frame by Frame gold at this year's YDA, director SHIRZAN could not claim it; the anonymous alias essential in the tale of Iranian persecution. We caught up with them to speak about the origins of the story, the perilous shoot, and why it was important to share such heartbreak.
Celebrating shots' 30th anniversary, industry luminaries pair up with up-and-comers in the field to talk shop and interview each other.
Leo Burnett Chief Production Officer Marr and Young Arrows 2022 Producer of the Year Murray discuss first impressions, endless changes, and the transition from virtual to real-life meetings in our latest Creative Correspondence.
Ad legend Ledwidge talks to Rattling Stick rising star Meredith about beginnings in journalism, shooting a Christmas icon and underrated Jack Nicholson movies.
For our latest Creative Correspondence, industry legend and RSA Films Global MD Kai Hsiung is in conversation with new signing and former BFI Future Film Fest Black Dog Films Award winner Alice Bloomfield about breaking into commercials, the importance of testing the water and how the industry has changed for women.
Editing legend Sneade chats to the newly promoted partner at tenthree, Johnson, about the progression of their careers, the lack of industry rockstars and how cultivating talent is the most important part of the job.
Saatchi & Saatchi's Global CCO, Kate Stanners, and up-and-coming Saatchi Art Director, Mia Silverman, discuss their respective careers, how the job has changed (and stayed the same), and why the growing need to deliver at speed can lead to bad work... but doesn't have to.
Final Cut's legendary editor speaks to up-and-coming top talent Berry in the latest of our Creative Correspondence conversations.
Kicking off 2021's Creative Correspondence is multi-award winning sound designer, the Founding Partner and ECD of Factory, Anthony Moore, and Stink Rising director, talented short film maker and YDA winner, Dylan Holmes Williams.
Sindre Haram won a Gold screen YDA for his naturalistic portrait of a boy caught in the crosshairs of his parents’ divorce. Here he explains how he created a powerful narrative by mining the past, and recalling, then detaching from, his father’s story.
Italian director Davide Vicari secured a Gold in the YDA Music Video category for Massimo Pericolo's Le Cose Cambiano album trailer. Here, he talks about connecting the artist with the audience, using FPV drones, and thriving in the commercial world.
In just three years, director Emma Branderhorst has clinched two YDA Golds, a D&AD award, and a Cannes Grand Prix; all before her graduation film debuted online. Here, we dive into her knack for tackling social issues, making a mark with young people, and casting non-actors effectively.
Picking up the Charity Commercial gold award at this year's YDA, Stink director LOOSE's authentic slice of footballing life hit the target. Here, she discusses how to score with a one-day shoot.
Spindle director LIAKH picked up a YDA Gold award at this year's ceremony for his carefully curated and brilliantly comedic spot for the Sainsbury Centre. Here, he explains how the film is a "loveletter with a bit of darkness mixed in", and why comedy is hard.
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Learn MorePicking up the Short Film [10 minutes and over] prize at this year's YDA, writer/director Emma Foley's painfully honest account of a Irish family in denial hit the judges heartstrings. Here, we find out how the authentic relationships were brought to the screen, and how an enigmatic title can open viewers to challenging stories.
Winning Gold in the short film category at this year's Young Directors Awards, Liam LoPinto's sublime film The Old Young Crow is a captivating fusion of live-action and animation, nature and spirituality, and Iranian and Japanese culture.
Director Hugh Mulhern grabbed a Gold in the YDA Music Video category with their Riff Raff Films aided promo for Hak Baker - Doolally. Here, He talks about jumping Prime Ministers in public, big weekends, and his future projects.
LI Shuqin's moving and whimsical short To The Moon and Back scooped up a Gold Young Directors Award in the Animation category. Here, Shuqin talks us through the inspirations behind the film, from childhood memories to traditional Chinese nursery rhymes.
The Public Diagnosis justly won YDA Golds in two categories – Creative Use of Sound and Branded Content. Here director Michael Hili explains how he came to use an innovative theatrical visual language to tell the real-life story of a mother and son coping with terminal illness.
The Steak is a quietly powerful film about the harsh realities of war and the fragility of life amid chaos. Director Kiarash Dadgar discusses his debut film, which picked up Gold at this year's Young Director Award.
Alan Bradley won Gold for his documentary Patrick: A Young Traveller Lost, which explores the shocking statistic that more than one in ten Irish Travellers die by suicide, many of them being males aged 15-25, some are even younger. The film follows the parents of one tragic case – 12-year-old Patrick McDonagh – as they process their grief.
Director Onda grabbed a Gold in the YDA Music Video category with their promo for Big Sean - Precision. Here, he chat's about what made them pick up a camera, trusting the process and working in ad-land.