Houston, we're LEGO for launch
adam&eve\TBWA's new campaign for LEGOLAND Florida and LEGOLAND California Resorts sees a small girl design a planet-saving rocket.
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Credits
View on- Agency adam&eveDDB/London
- Production Company MJZ/London
- Director Gary Freedman
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Credits
View on- Agency adam&eveDDB/London
- Production Company MJZ/London
- Director Gary Freedman
- Executive Producer Lindsay Turnham
- Editing The Assembly Rooms
- Post Producer Phoebe Armstrong Beaver
- Post Production/Color/VFX UPP (Universal Production Partners)/Czech Republic
- Post Producer Kristyna Radkova
- VFX Supervisor Jin Linhart
- Colorist David Koubik
- Sound Designer Sam Ashwell
- Sound 750mph
- Audio Producer Rachel Saxon
- Production Services Solent Film
- Production Services Managing Director Alex Momchev
- Production Services Producer Dimitar Dimitrov
- Chief Creative Officer Mike Sutherland
- Chief Creative Officer Antony Nelson
- Executive Creative Director Matt Gay
- Creative Ben Robinson
- Creative Mike Whiteside
- Head of Design Paul Knowles
- Design Studio Manager Rob Wallis
- Designer Will Wittington
- Designer Sam Harris
- Executive Producer Petrina Kilby
- Associate Producer Amy Galvin
- Producer Ray Leakey
- Production Designer John Ebden
- DP Nico Poulsson
- Editor Adam Spivey
- Composer Benjamin Jones
- Casting Director Brendan McNamara
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency adam&eveDDB/London
- Production Company MJZ/London
- Director Gary Freedman
- Executive Producer Lindsay Turnham
- Editing The Assembly Rooms
- Post Producer Phoebe Armstrong Beaver
- Post Production/Color/VFX UPP (Universal Production Partners)/Czech Republic
- Post Producer Kristyna Radkova
- VFX Supervisor Jin Linhart
- Colorist David Koubik
- Sound Designer Sam Ashwell
- Sound 750mph
- Audio Producer Rachel Saxon
- Production Services Solent Film
- Production Services Managing Director Alex Momchev
- Production Services Producer Dimitar Dimitrov
- Chief Creative Officer Mike Sutherland
- Chief Creative Officer Antony Nelson
- Executive Creative Director Matt Gay
- Creative Ben Robinson
- Creative Mike Whiteside
- Head of Design Paul Knowles
- Design Studio Manager Rob Wallis
- Designer Will Wittington
- Designer Sam Harris
- Executive Producer Petrina Kilby
- Associate Producer Amy Galvin
- Producer Ray Leakey
- Production Designer John Ebden
- DP Nico Poulsson
- Editor Adam Spivey
- Composer Benjamin Jones
- Casting Director Brendan McNamara
It’s oft been said that you can make anything from the humble LEGO brick, but who knew that it would include world-saving tech?
In this lovely new campaign from adam&eve\TBWA for LEGOLAND Florida and LEGOLAND California Resorts, a bedraggled space engineer and his team appear to have run out of answers on how to stop an asteroid threatening to destroy Earth… until an unexpected hero steps forward in the form of eight-year-old Jenny.
Directed by Gary Freedman through MJZ, Calling All Heroes finds real joy in its gorgeous production design (replete with familiar studs) and a ‘giving it his all’ performance from the actor playing Tex Hardstone.
