Piraeus Bank's wishful thinking
Even a genie can’t grant one man’s wish for tickets to the 2026 EuroLeague Final Four in this comedic campaign from the Greek bank.
Apple India’s crowning glory
The tech giant’s new campaign features five humorous spots in which monarchs are getting in various muddles that are all sorted by the new iPhone 17's capabilities.
Foo Fighters' window into modern life
A window cleaner gets a fleeting glimpse into the private worlds of an apartment block’s residents in this playful promo for Windows, the latest track from Foo Fighters.
Sparks fly for Airwallex
The fin-tech platform has released a new campaign that beautifully explores the spark behind every new business, breakthrough idea or bold invention.
Suncorp sets the scene
Leo Australia and Scoundrel director Sam Brown lean into theatrical performance and hand-crafted sets in a charming ad for the Australian Insurer.
Arif traces identity across time and tide
A poetic film directed by Wukda follows the Norwegian artist as he journeys between Zanzibar and Oslo, exploring identity, memory and belonging.
Has SKITTLES gone soft on us?
The creative team at TBWA\Chiat\Day turns its surreal eye to the gummier side of life in these three wacky spots from Epoch's Carl Sundemo.
You won't get board of Ian Pons Jewell's new Hornbach spot
The ANORAK x ProdCo director plays with planks in this witty and delicately surreal spot from HeimatTBWA\.
Piraeus Bank's wishful thinking
Even a genie can’t grant one man’s wish for tickets to the 2026 EuroLeague Final Four in this comedic campaign from the Greek bank.
Apple India’s crowning glory
The tech giant’s new campaign features five humorous spots in which monarchs are getting in various muddles that are all sorted by the new iPhone 17's capabilities.
Foo Fighters' window into modern life
A window cleaner gets a fleeting glimpse into the private worlds of an apartment block’s residents in this playful promo for Windows, the latest track from Foo Fighters.
Sparks fly for Airwallex
The fin-tech platform has released a new campaign that beautifully explores the spark behind every new business, breakthrough idea or bold invention.
Suncorp sets the scene
Leo Australia and Scoundrel director Sam Brown lean into theatrical performance and hand-crafted sets in a charming ad for the Australian Insurer.
Arif traces identity across time and tide
A poetic film directed by Wukda follows the Norwegian artist as he journeys between Zanzibar and Oslo, exploring identity, memory and belonging.
Has SKITTLES gone soft on us?
The creative team at TBWA\Chiat\Day turns its surreal eye to the gummier side of life in these three wacky spots from Epoch's Carl Sundemo.
You won't get board of Ian Pons Jewell's new Hornbach spot
The ANORAK x ProdCo director plays with planks in this witty and delicately surreal spot from HeimatTBWA\.
The Craft
Q&As and behind-the-scenes info on the latest and greatest commercials, shorts and music videos.
How radical tenderness became a dance of protest
Arriving in Mexico for a commercial shoot, director Rachel McDonald was disturbed by events unfolding in the US and, finding her feelings aligned with the ad’s choreographer, embarked on an ambitious dance film.
How Anderson Wright beat the drum for ACLU
Created as a rallying call, drawing attention to the Barbara v. Trump Supreme Court hearing, The Beat took an already iconic Bruce Springsteen song and added another layer of ideological messaging to it. shots caught up with Stink director Anderson Wright to find out how he found the political pulse.
How Ariel Fisher kept it moving for ON
As part of our Movement Focus we take a closer look at ON's latest spot Keep It Moving, where we get the lowdown from magna studios director Ariel Fisher, and composer and sound designer Joaquin Pastor.
How Partizan helped bring Iron Maiden and Eddie to life on stage
When Iron Maiden decided to set off on a world tour, they also decided to ramp up the live experience and introduce a new way of watching the band. Enter Partizan, Red Knuckles and a team of people who brought the Iron Maiden, its mascot and its songs to life for a new generation of fans.
Bryan Buckley’s resistance in motion
The Oscar-nominated director and the choreographer Matt Steffens share how their viral dance video ResistDance, produced by Hungry Man, found a new way to express the anguish of the killings of Renée Good and Alex Pretti.
Papaya Films signs director Favio Vinson
Vinson's directing style is characterised by fast-paced, kinetic visuals with dark undertones.
SOUP welcomes director Anastasja Black
With a background that spans nearly every role on set, from runner to editor, gaffer to producer, Black’s directing is grounded in a deep, practical understanding of craft.
Greenpoint Pictures adds director Kalum Ko
Moving across genres and mediums, Ko favours candor and genuine human behaviour and responses.
Invisible Collective welcomes director Lindsay Sunada
Sunada’s path into directing began in the art department, where she worked as a production designer, art director, and set dresser after graduating from Loyola Marymount University.
2026 AMP Awards For Music & Sound releases shortlist, and announces curatorial committee
The Elements Music, Extreme Music, Supreme Music, and Walker top shortlist with three entries, as the competition readies for its May 20th gala.
Toby Morris joins growing COUSIN stable
Morris’ signing comes after many years as one of the region’s most successful freelancers, so the move to a permanent home marks an evolution of an already exciting career.
- Tequila Herradura invites drinkers to rediscover craft
- Lewis Hamilton engages in dinner dialogues for S.Pellegrino
- That’s how with Snapdragon
- BUTTER Music and Sound brings hardcore harmonies for Clash of Clans
- NextGen Acela takes centre stage in Amtrak’s new commercial
- Santander empowers first time buyers
- Supermodel goes head to head in 17 Days
- New Balance launch London Run House
- Rax Pizzabuffet embraces a little sin in new campaign
- Union’s Jono Griffith edits for FIJI Water
Papaya Films signs director Favio Vinson
Vinson's directing style is characterised by fast-paced, kinetic visuals with dark undertones.
SOUP welcomes director Anastasja Black
With a background that spans nearly every role on set, from runner to editor, gaffer to producer, Black’s directing is grounded in a deep, practical understanding of craft.
Greenpoint Pictures adds director Kalum Ko
Moving across genres and mediums, Ko favours candor and genuine human behaviour and responses.
Invisible Collective welcomes director Lindsay Sunada
Sunada’s path into directing began in the art department, where she worked as a production designer, art director, and set dresser after graduating from Loyola Marymount University.
2026 AMP Awards For Music & Sound releases shortlist, and announces curatorial committee
The Elements Music, Extreme Music, Supreme Music, and Walker top shortlist with three entries, as the competition readies for its May 20th gala.
Toby Morris joins growing COUSIN stable
Morris’ signing comes after many years as one of the region’s most successful freelancers, so the move to a permanent home marks an evolution of an already exciting career.
The Talent
Yannis Konstantinidis: Playing with fire
Best known for wrangling flames for the BBC and experimenting with ice, smoke and water for WWF, director and co-founder of Nomint, Yannis Konstantinidis, has mastered the art of elemental craft. Kicking off this month's Play Focus, he talks to Amy Hey about risk-taking, pyrotechnics and why difficult ideas deliver the greatest impact.
The Way I See It: Ted Rogers
Currently associate artist at the Tracey Emin Foundation, Ted Rogers – choreographer/dancer/painter and all-round Renaissance polymath, who’s work includes promos and ads for brands such as Gucci, Very and Future Islands – is also a fine storyteller. Here they share with Carol Cooper their candid, moving tales of movement.
Made to move: Andrew Vucko
As founder of boutique motion agency Vucko, Andrew Vucko is a body language expert. But the bodies in question aren’t human – they’re global brands such as Google, Spotify and Intuit. He talks to shots about his ‘why’-driven approach and how brands are finally buying into the importance of motion identity.
The Inspiration
Cannes Contenders 2026: Brazil
Fabricio Soares, Senior Copywriter at Wieden+Kennedy Sao Paulo, selects renamed cities, sun-soaked bar stools and triangular football haircuts that he believes could lure some lions.
Cannes Contenders 2026: USA
Cosmic Charlie Partner and Head of Creative Elinor Beltrone selects the racing sausages, doughy houses and rodent commuters which she believes could pick up awards this year.
Cannes Contenders 2026: France
As we draw inexorably closer to this year's Cannes Lions festival, we head to France to begin our annual appraisal of the year's most creative work, as Matthieu Bouilhot, Creative Director at BETC Paris, casts a critical eye over some of the country's best hopes for metalware.
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Jelly's Hazel O'Brien fills us in on how luxury brands are using playful craft and whimsical animations to keep the space fun for creatives and audience alike.
The Showcase
Monthly round-ups, technique focusses and entertaining showreels, curated by the shots team.
The Focus
Our monthly digital magazine, bringing you an indispensable look at specific territories, techniques and themes within the advertising industry.