Our Products
shots is now a whole suite of creative products – explore them here

The Insight

Percipient thought-pieces and opinions from some
of the world’s most respected industry leaders.

Nikki Weiss-Goldstein by Nikki Weiss-Goldstein on 28th May 2025

NW&CO's Nikki Weiss-Goldstein wants the industry to know that the job isn’t just about landing gigs – it’s about building futures.

23rd May
Beyond the screen: How the next five years will redefine how we watch

Beyond the screen: How the next five years will redefine how we watch

Audiences are used to a defined frame and a curated viewing experience. But, asks Patrick Gather, Chief Innovation Officer and Creative Director at Wonderhatch, as our viewing habits broaden and technology evolves, how might the way we watch change in the coming years?

22nd May
SUSTAINABILITY FOCUS
A whaley good outcome for Ms Blue

A whaley good outcome for Ms Blue

Andy Fontana, technical product specialist at Leica Geosystems and Jess Marley, VAD Senior Supervisor at Halon Entertainment talk us through the process of renovating and digitising a blue whale's skeleton: a groundbreaking project that saw film production tech repurposed to preserve an important environmental artefact.

22nd May
World Goth Day; tapping into the great goth revival

World Goth Day; tapping into the great goth revival

Believe it or not, today is World Goth Day and while some might say World Goth Night might be more appropriate, Harley Ilott, Head of UK Marketing at Snapchat, says that brands should try to be playful and authentic with sub-cultures, but first – and most importantly – must understand them.

Don’t miss new shots content – sign up to our mailing list

Stay up-to-date with the latest news, insight and inspiration for the global creative community.

A vital message in a (sunblock) bottle
21st May
SUSTAINABILITY FOCUS

A vital message in a (sunblock) bottle

Jon Elsom, Group ECD at McCann, talks to shots about his four-year journey to launch and publicise the groundbreaking sunscreen certification – Reef Protection Factor (RPF) – that’s helping to set a new industry standard in the protection of coral reefs.

16th May
Why mental wellbeing is the key to creativity

Why mental wellbeing is the key to creativity

May is Mental Health Awareness Month and here Becky Morrison, producer and founder of The Light, asks the advertising industry – what if the way we work is both hurting people and diminishing the quality of the work itself?

15th May
Is ‘people pleasing’ actually fuelling fascism?

Is ‘people pleasing’ actually fuelling fascism?

While silence might sometimes be golden, speaking up can be the diamond-bladed tool needed to cut through lies and apathy, says Amy Kean. Mealy-mouthed acquiescence may seem appropriate to keep the peace, but holding your tongue is only fuelling the negative noise.

9th May
Planet Earth has Attenborough, but the internet has no one

Planet Earth has Attenborough, but the internet has no one

David Attenborough turned 99 yesterday, and with decades behind him of looking out for planet Earth, he is rightly celebrated. But who's looking out for humans in the ever evolving digital landscape, asks Hester Bates, Chief Marketing Officer at TrueRights.

Membership offers you insight, inspiration and tools to transform your workflow Find out more
Grand designs to save the planet
8th May
SUSTAINABILITY FOCUS

Grand designs to save the planet

Clive Russell, graphic designer and founder of agency This Ain’t Rock’n’Roll, and Dave Bell, Creative Partner of KesselsKramer, discuss their work on what is arguably the most crucial marketing comms in our species’ history – the ‘branding’ of environmental movements Extinction Rebellion and Ocean Rebellion.

1st May
Shift happens; brands and evolving sports fandoms

Shift happens; brands and evolving sports fandoms

From shows like Drive to Survive to inclusive social media trends, sports fandom is evolving, embracing new audiences and giving brands new ways to engage. Alex Brown, Head of Sport & Entertainment (UK) at EssenceMediacom, investigates.

28th Apr
SUSTAINABILITY FOCUS
Building it better: behind the scenes of sustainable set design

Building it better: behind the scenes of sustainable set design

Chris Rhodes, founder and creative director of Experience, is on a mission to make sustainable production a priority. Here, he discusses the innovative techniques driving greener production, how client expectations are changing, and why responsible set design is just good business.

Membership offers you insight, inspiration and tools to transform your workflow Find out more
Get a demo

Fill out the form below to arrange a personalized demo and see how Shots can work for you...