Virgin says goodbye to good enough
The Australian airline revitalises its brand image and emphasises its dedication to flyer satisfaction with a dynamic and optimistic spot directed by Sanjay De Silva.
)
Credits
View on- Agency Special Group/Sydney
- Production Company Division/Australia
- Director Sanjay De Silva
-
-
Unlock full credits and more with a shots membership
Credits
View on- Agency Special Group/Sydney
- Production Company Division/Australia
- Director Sanjay De Silva
- Editor The Editors
- Post Production Fin Design + Effects
- Sound Studio Rumble Studios
- Chief Creative Officer Julian Schreiber
- Creative Director Jade Manning
- Creative Director Vincent Osmond
- Creative Toby Moore
- Creative Luke Thompson
- Head of Design Adam Shear
- Head of Film Produciton Sevda Cemo
- DP Max Walter / (DP)
- Executive Producer Genevieve Triquet
- Producer Sarah Nichols
- Colorist Matt Fezz
- Flame Artist Mikey Brown
- Post Producer Isabelle Howarth
- Producer Emily Newbould
- Sound Designer Cameron Milne
- Creative Lauren Regolini
- Creative Locki Choi
- Creative Jack Wall
- Creative Phil Harkness
- Editor Ryan Bouchier
- Post Producer Adrian Konarkski
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency Special Group/Sydney
- Production Company Division/Australia
- Director Sanjay De Silva
- Editor The Editors
- Post Production Fin Design + Effects
- Sound Studio Rumble Studios
- Chief Creative Officer Julian Schreiber
- Creative Director Jade Manning
- Creative Director Vincent Osmond
- Creative Toby Moore
- Creative Luke Thompson
- Head of Design Adam Shear
- Head of Film Produciton Sevda Cemo
- DP Max Walter / (DP)
- Executive Producer Genevieve Triquet
- Producer Sarah Nichols
- Colorist Matt Fezz
- Flame Artist Mikey Brown
- Post Producer Isabelle Howarth
- Producer Emily Newbould
- Sound Designer Cameron Milne
- Creative Lauren Regolini
- Creative Locki Choi
- Creative Jack Wall
- Creative Phil Harkness
- Editor Ryan Bouchier
- Post Producer Adrian Konarkski
Virgin Australia is on a mission to revamp the flying experience, with an upbeat campaign created by Special, that champions the airline’s dedicated staff and their commitment to improving the customer experience.
The initiative, consisting of TV, cinema, digital and outdoor executions, is led by a 60-second spot directed by Sanjay De Silva through Division. It stars an ambitious Virgin flight attendant who explores what it means to be nice, good, and great, eventually affirming that only wonderful will do.
She is accompanied by a diverse array of colourful and eccentric Virgin characters who help to dramatically demonstrate her point. The spot is fun, fashionable and packed full of personality, perfectly highlighting the airline’s objective: to bring on wonderful.
