Amy Hey
Staff Writer
Amy Hey is staff Writer at shots, based in Margate. She joined the publication as Junior Reporter before moving into her current role on the editorial team.
Sai Karan Talwar's multidimensional villain
YDA Gold Screen-winning director Sai Karan Talwar discusses how his short film, I AM THE PRIZE, uses performance and character to explore shame, contradiction and the cost of living by an ideology.
TBWA makes its mark with a handmade new identity
The agency unveils its new visual identity inspired by human touch, heritage typography and handcrafted iconography.
An ode to Chicago's creative community
An opulent film created through the collective efforts of Chicago artists and filmmakers blends bold production design, decadent styling and historical sets.
Lisa Mausbach turns an apology into a dark comedy
Director Lisa Mausbach's surreal film, Sorry, produced by SOUP for Fleurop, scooped a YDA Gold. Here, she discusses why tension creates humour and how working with animals helped her stay open-minded on set.
Last Sun cries over spilt milk
A man in period costume dances over smashed milk bottles in a mesmerising music video for the electronic music artist’s track, Care 4 U.
Kalum Ko draws inspiration from Phong Bui
The filmmaker captures Co-Founder and Artistic Director of The Brooklyn Rail journal in an artful and reflective short film.
Sealord’s unapologetic pong
The seafood brand tackles New Zealanders’ shame around eating fish in public with a clever and comedic campaign directed by Damien Shatford.
Vibe finds the chemistry in B2B
The ad streaming service puts a playful, amorous spin on a product demo in a deadpan spot directed by JB Braud.
Constant Contact puts small businesses in the spotlight
A playful campaign created by TBWA Chiat Day LA shows how the AI-powered marketing partner can help entrepreneurs find their audience.
Charli xcx gets behind the camera
French actor Vincent Cassel stars in an artistic, one-shot promo directed by Aidan Zamiri for the British pop star’s track Camera.
The show goes on for Faux Real
The American art-pop duo lean into surreal visuals and playful performance in a high-energy promo for their new track, One & Done.
Peer Review: Wolfberg
FORM's latest signing, directing duo Wolfberg, discuss finding a fresh visual language for every project, the value of practical craft, and why they're waiting for the AI pendulum to swing back.
Amy Hey
Staff Writer
Amy Hey is Staff Writer at shots, based in Margate. She joined the publication as Junior Reporter before moving into her current role on the editorial team.
Her work covers director interviews, talent profiles, and production-focused features, with a particular interest in animation, craft and the creative process. With a keen editorial eye and a focus on storytelling, she highlights both emerging voices and established figures across the advertising and production industries.
Hey has also served as a judge at the UK Music Video Awards, recognising innovation and artistry within the music video landscape.