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El Corte Inglés – Where the Magic of Christmas Lives

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With the help of Havas and SAUVAGE.TV director Ernest Desumbila, Spanish department store El Corte Inglés has unveiled this extravagant seasonal spot, title Where the Magic of Christmas Lives.  

Blending theatrical music and cinematic visuals, the action-packed film positions El Corte Inglés as the place where childlike wonder comes to life. 

From roasted chestnuts to snowy streets lit with twinkling lights, the enthusiastic protagonist whisks us away on a vibrant journey celebrating everything that awakens the holiday spirit. 

“This campaign is a tribute to the essential elements of Christmas, created in a way that only a brand like El Corte Inglés could do,” says Jesús Rasines, CCO of Havas Creative.

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