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Vivo – What's New, Anyway?

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The first rule of wearing a clip mic? Make sure it's turned off when you take a break/go for a wee/slag off the brand.

Embarrassingly for the mouthy lad in this funny spot from SOUR Bangkok, the vivo execs hear him declare that there's nothing new about their latest handset, leading to a joyfully on-point dig at the incremental nature of tech updates.

Directed by Nawapol Thamrongrattanarit through HAPPY ENDING FILM, this bold approach from the brand is sold by two terrific performances and a delightful concept.

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