Eastpak ad (back)packs a punch
This exhilarating film for the bag brand races through the decades depicting young adults exploring their creativity and self-expression.
)
Credits
View on- Agency Mutant
- Production Company BEING
- Director Milo Blake
-
-
Unlock full credits and more with a shots membership
Credits
View on- Agency Mutant
- Production Company BEING
- Director Milo Blake
- Producer Sarah Rastelli
- Editing Cabin Editing Company
- Editor Nick Rondeau
- Online B.ART.VFX
- Color Black Kite Studios
- Colorist Thomas Mangham
- Creative Director Odin Saille
- Art Director Ketevan Gunia
- DP Michal Babinec
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency Mutant
- Production Company BEING
- Director Milo Blake
- Producer Sarah Rastelli
- Editing Cabin Editing Company
- Editor Nick Rondeau
- Online B.ART.VFX
- Color Black Kite Studios
- Colorist Thomas Mangham
- Creative Director Odin Saille
- Art Director Ketevan Gunia
- DP Michal Babinec
Titled Your Canvas, the zesty film continues Eastpak’s 'Built to Resist' campaign created by Mutant.
It starts from the literal blank canvas that backpacks represent to young people as they experiment with their personal style and the image they want to project to the world.
Helmed by Spindle director Milo Blake, through Being, the spot rollocks along from 1976, a time of groovy brownish garments and funky, punky political badges, through to 1995 with its skateboards and street art, landing with a backflip into parkouring dudes of 2025.
