Danny Edwards
Co-Editor
danny.edwards@extremereach.com@aDannyEdwards
Danny Edwards is the co-editor of shots and, alongside Jamie Madge, is responsible for the editorial output of shots and its events.
British Gas lights up sport
The company's new campaign features some Team GB stars as the the summer of sport hots up.
EE tackles hate in football
A recently released campaign for EE aims to combat hate during the European Championships in Germany.
England make an entrance
A new film from the Football Association announces the England squad for the upcoming Euros.
On My Radar: Bryan Cook
PXP's Executive Creative Director, Bryan Cook, highlights a provocative but heartfelt campaign, a compelling and immersive feature, and a surprising and innovative TV show, as he tells us what's on his creative radar.
On My Radar: Matte Cooper
Jelly director Matte Cooper talks old-style tech, Jacques Tati and getting hit in the face by an elephant, as he reveals what's on his creative radar.
Apple goes back to school
A new campaign for the Apple Mac sees Tom Kuntz mix creepy with comedy in a trio of spots.
On My Radar: Yousef
Hamlet director Yousef on the brilliantly surreal work of Ian Pons Jewell, why Children of Men hits hard, and how blind pitching could usher in a more level playing field.
On My Radar: Cameron Harris
Gravy Films director Cameron Harris likes the human touch when it comes to advertising, and compares the modes of transport in Dumb and Dumber and Citizen Kane, as he reveals what's on his creative radar.
Call of Duty aims for the truth
The 90s gets some revisionist history in this new teaser campaign for the upcoming iteration of Activision's first-person shooter behemoth.
On goes beyond greatness
Swiss sportswear brand On has launched the first of a three-part short film series, Dream Together, showcasing the situations, struggles and paths of On athletes who are united by the power of their collective dreams.
MiND's honest approach
A new campaign for MiND calls for support from the public to make sure the charity, in turn, can keep their own support lines open to those who need them.
On My Radar: Gillian Robespierre
Gillian Robespierre, a director with m ss ng p eces, recalls 80s advertising with fondness and swears by a particular haircare product, as she reveals what's on her creative radar.
Danny Edwards is the co-editor of shots and, alongside Jamie Madge, is responsible for the editorial output of shots and its events. He has served on a variety of advertising award show juries including the AICP Awards, the Young Director Awards, the Epica Awards and the Music Video Awards, and has chaired events in Cannes as well as other leading festivals.
He has also written for media publications including Screen International, The Cannes Lions Daily and The Guardian. Danny hates musicals, loves comic books and is ambivalent towards Marmite.
On My Radar; Features; Profiles; New work