The stars align for Quilmes
The Argentine drink company launches a comedic campaign portraying the divine birth of its Scorpian IPA.
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Credits
View on- Agency La America/Buenos Aires
- Production Company Argentinacine
- Director Hernan Corera
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Credits
View on- Agency La America/Buenos Aires
- Production Company Argentinacine
- Director Hernan Corera
- Director Juan Piczman
- General Producer Nano Tidone
- Executive Producer Sandra Sbarra
- Executive Producer Diego Gonzalez
- Executive Producer Rosario Caprarulo
- Post Production Animation Machine
- Chief Creative Officer Rafael D'Alvia
- Chief Creative Officer Sebastian Stagno
- Creative Director Christian Camean
- Creative Rafael Cortes
- Senior Producer Julieta Neumarkt
- Copywriter Audrey Prieto
- Producer German Escande
- Creative Manuela Charre
- Head of Design Gustavo Chiocconi
- Producer Felipe Medina
- DP Mariano Monti
- Editor Joaquin Pellaroll
- Colorist Alejandra (Ale) Lescano
- Sound Fer Martino
- Executive Creative Director Nicolas (Keke) Roberts
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Credits
powered by- Agency La America/Buenos Aires
- Production Company Argentinacine
- Director Hernan Corera
- Director Juan Piczman
- General Producer Nano Tidone
- Executive Producer Sandra Sbarra
- Executive Producer Diego Gonzalez
- Executive Producer Rosario Caprarulo
- Post Production Animation Machine
- Chief Creative Officer Rafael D'Alvia
- Chief Creative Officer Sebastian Stagno
- Creative Director Christian Camean
- Creative Rafael Cortes
- Senior Producer Julieta Neumarkt
- Copywriter Audrey Prieto
- Producer German Escande
- Creative Manuela Charre
- Head of Design Gustavo Chiocconi
- Producer Felipe Medina
- DP Mariano Monti
- Editor Joaquin Pellaroll
- Colorist Alejandra (Ale) Lescano
- Sound Fer Martino
- Executive Creative Director Nicolas (Keke) Roberts
Created by La America and co-directed by Hernan Corera and Juan Piczman through Argentinacine, this cinematic campaign playfully tells the story of the creation of Argentine beer brand Quilme's Scorpian beverage.
The satirically dramatic spot sees Quilmes employees gathering at the brewery under a clear night sky. The time has come - the stars have perfectly aligned in Scorpio, and it’s time for the prophesied birth of their new beer.
A newborn baby cries as the sacred golden beverage is released from its vessel, and the intensity of its flavour causes stars to flash before the taster's eyes as she has a hilarious spiritual experience.
