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The Producer Focus
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Producers across the industry are navigating tight budgets, in-housing shifts and growing pressure from all sides. For this Focus, shots looks at the realities of the producer role, from seasoned vets to rising talent, and considers how people hold projects together in a climate that demands calm, clarity and creative resilience.
What we're covering
We are looking for personal and professional perspectives on the role of the producer today. This includes how producers support projects, manage talent, navigate pressure and adapt to the changing realities of the industry. We want reflections that speak to the experience of the job rather than workflow or technical detail.
What to pitch
- Talent profiles on agency, production or post-producers with a clear point of view on the role and its responsibilities.
- Opinion pieces on what defines a strong producer in 2026, including leadership style, communication or people skills.
- First-person essays about the day-to-day reality of producing, and what has/should change.
- Perspectives on how the role is evolving in response to budgets, timelines, in-housing or shifts in client expectations.
- Personal reflections on resilience, trust, diplomacy or any part of producing that shapes the human experience of the job.
How to pitch to shots
Before submitting, please read our pitching guide:
https://intercom.help/shotsvault/en/articles/10233573-shots-magazine-user-guide
Send pitches to:
shots@extremereach.com
Editorial disclaimer
shots is an editorial publication focused on people, perspectives and insight. All submissions are reviewed by the editorial team, but publication cannot be guaranteed. We prioritise strong voices, original viewpoints and pitches that suit the Focus and our interest in craft- and talent-led opinion.
