EE's echo through the ages
Saatchi & Saatchi continues its music-led campaign for the network with a stylish new promo for Echo & The Bunnymen's The Killing Moon.
Credits
powered by- Agency Saatchi & Saatchi/London
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Credits
powered by- Agency Saatchi & Saatchi/London
- Chief Creative Officer Ben Mooge
- Executive Creative Director William John
- Copywriter Sam Simmonds
- Copywriter Rory Peyton Jones
- Art Director George Coyle
- Art Director Elliot Lee
- Design Director James Crickmore
- Designer Simon Hadassi
- Producer Lucy Edwards
Credits
powered by- Agency Saatchi & Saatchi/London
- Chief Creative Officer Ben Mooge
- Executive Creative Director William John
- Copywriter Sam Simmonds
- Copywriter Rory Peyton Jones
- Art Director George Coyle
- Art Director Elliot Lee
- Design Director James Crickmore
- Designer Simon Hadassi
- Producer Lucy Edwards
EE and Saatchi & Saatchi are on a hot streak at the moment with their commercials, and this latest endeavour expands the message of previous spot Curfew with a fully-fledged re-release of Echo & The Bunnymen's The Killing Moon.
Maintaining the aesthetic of the TV work, the music video follows some kids on a night out, getting up to mischief, yet staying in touch thanks to the nifty devices in their pockets.
“Music drives the narratives, aesthetics and emotion for every EE campaign that we do," explains Will John, Executive Creative Director. "We use it to reflect the soundtracks to peoples lives, like a mixtape of modern Britain. To collaborate with Echo & The Bunnymen in a retelling of The Killing Moon, a song that’s infiltrated generations, is something we are incredibly proud of - and a testament to the power of music and our storytelling.”