Chicken Licken's call from the wild
A lost man finds his way through the scent of tasty drumsticks in Joe Public's epic new spot.
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Credits
View on- Agency Joe Public/Johannesburg
- Production Company Plank Film Productions
- Director Peter Pohorsky
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Credits
View on- Agency Joe Public/Johannesburg
- Production Company Plank Film Productions
- Director Peter Pohorsky
- Producer Seamus Bax
- Production Designer/Art Director Chris Bass
- DP Werner Maritz
- Editor Xander Van Der Westhuizen
- VFX Artist Marco Raposo de Barbosa
- Colorist Terry Simpson
- Sound Designer/Owner Lorens Persson
- Composer Elben Schutte
- Chief Creative Officer Xolisa Dyeshana
- Head of Production (HP) Diane Cole
- Account Services Kelly Bardon
- Art Director Tshepo Mogorosi
- Copywriter Tshepo Tumahole
- Executive Creative Director Assaf Levy
- Test Account Sonwabile Mkize
- First AD Graham Hickson
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Credits
powered by- Agency Joe Public/Johannesburg
- Production Company Plank Film Productions
- Director Peter Pohorsky
- Producer Seamus Bax
- Production Designer/Art Director Chris Bass
- DP Werner Maritz
- Editor Xander Van Der Westhuizen
- VFX Artist Marco Raposo de Barbosa
- Colorist Terry Simpson
- Sound Designer/Owner Lorens Persson
- Composer Elben Schutte
- Chief Creative Officer Xolisa Dyeshana
- Head of Production (HP) Diane Cole
- Account Services Kelly Bardon
- Art Director Tshepo Mogorosi
- Copywriter Tshepo Tumahole
- Executive Creative Director Assaf Levy
- Test Account Sonwabile Mkize
- First AD Graham Hickson
We all know the odour of a decent takeaway can be enough to distract us from a well-trodden path (both literally and figuratively), but who knew it could draw us in from the wilderness?!
Proving the salvation of a lonely fella seemingly lost in a desert wilderness, Chicken Licken's latest spot, The Homecoming, cleverly hides its true purpose throughout its extended runtime, keeping attention via Peter Pohorsky's delicate direction and a terrific central performance.
With agency Joe Public once again showing it's mastery of tone and brand understanding, this epic journey (with a delicious twist) makes for quite the well-earned hike.
