Stranger Things have happened, says Doritos
Doritos and Netflix's hit show Stranger Things combine in this new spot that pits the Demogorgon against some scared - but hungry - kids.
Credits
View on- Agency PS21/Madrid
- Production Company Lee Films
- Director Juan Piczman
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Credits
View on- Agency PS21/Madrid
- Production Company Lee Films
- Director Juan Piczman
- Executive Producer/Producer Irma Borrell
- Executive Producer Alfonso Cuadra
- Post Production Lee Films
- Post Production Rodeo FX/Paris
- Sound Design The Lobby
- Creative Director German Silva
- Producer Michel De Larroque
- Creative Jose Arroyo
- Creative Irene Barredo
- Art Director Adakarina Acosta
- DP Carlos (Charly) Ritter
- Editor Pablo Marchetto
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency PS21/Madrid
- Production Company Lee Films
- Director Juan Piczman
- Executive Producer/Producer Irma Borrell
- Executive Producer Alfonso Cuadra
- Post Production Lee Films
- Post Production Rodeo FX/Paris
- Sound Design The Lobby
- Creative Director German Silva
- Producer Michel De Larroque
- Creative Jose Arroyo
- Creative Irene Barredo
- Art Director Adakarina Acosta
- DP Carlos (Charly) Ritter
- Editor Pablo Marchetto
Spanish agency PS21 Madrid has created this spot for Doritos which pits some scared but hungry kids against Stranger Things' Demogorgon.
Hiding out in a shop, a trio of teens try to escape the advancing monster but are distracted by a bag of Doritios – and not just any Doritos, but a clash of Pepperoni Pizza and Cool Ranch flavour. They plan to use the incredible crunchiness of the savoury snacks to distract the Demogorgon... but who has the honour of making that sacrifice and, therefore, chomping on the tasty treat?
The spot is directed by Juan Piczman through Lee Films, with Piczman being represented in London by BOLD, and the 60-second spot blends tension, nostalgia and humour, while nailing the show’s eerie, synth-soaked atmosphere.
“It’s not every day your biggest problem is deciding whether to run or keep eating,” says Piczman. “This spot was about taking that classic Doritos crunch and turning it into a cinematic moment of peril with a wink.”