MOJU calls the shot
A tired dad is thrust into a high-energy fantasy gameshow after taking an energising glug of the ginger functional shot.
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Credits
View on- Agency Leo Burnett/London
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- Director Max Barden
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Unlock full credits and more with a shots membership
Credits
View on- Agency Leo Burnett/London
- Director Max Barden
- Chief Creative Officer Mark Elwood
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency Leo Burnett/London
- Director Max Barden
- Chief Creative Officer Mark Elwood
UK functional drink brand MOJU is bursting onto TV screens with this action-packed and punchy campaign spotlighting its ginger vitality shots, developed with new creative partner Leo Burnett and media agency Bicycle.
Directed by comedy talent Max Barden, the spot, titled Bring on the Boom, blends live action and CGI to follows Paul, an exhausted dad juggling everyday chaos at full tilt.
One shot of MOJU later, he’s propelled straight into the Boom Place - a supercharged world where he’s hyped up by a motivational coach and an adoring crowd to tackle his everyday chores.
Credits
View on- Agency Leo Burnett/London
-
- Director Max Barden
-
-
Unlock full credits and more with a shots membership
Credits
View on- Agency Leo Burnett/London
- Director Max Barden
- Chief Creative Officer Mark Elwood
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency Leo Burnett/London
- Director Max Barden
- Chief Creative Officer Mark Elwood
