Mitre gets stuck in with new campaign

Ronaldo's celebration might be all the rage with the kids, and VAR controversies might dominate Saturday night pub talk, but Sunday League is where the real football happens.  

So, the Premier League steps aside in this new campaign from Ten Toes Media London and Fresh Base director Luke Brookner as we witness some of the realities of grass roots football.

The two spots are a loving portrayal of Sunday League football, where teams often battle it out on lopsided pitches, with referees sometimes plucked from the sparse crowd, and with players ranging in ability from 'could have made it but for injury' to 'he's a big lad, stick him at centre back'. 

Brookner captures the essence of the sport and puts a comedic spin on proceedings in two spots; Master Tactician shows an ambitious Sunday league manager at work, while Pre-Match Huddle features a war cry of encouragement ahead of kick off.