Mischief shows that insulting ponies is bad for your e.l.f.
Rebecca Black voices the 'small-boned horse' in this witty, ongoing campaign from Mischief @ No Fixed Address and Hungry Man.
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Credits
View on- Agency Mischief At No Fixed Address/New York
- Production Company Hungry Man
- Director Dan Opsal
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Credits
View on- Agency Mischief At No Fixed Address/New York
- Production Company Hungry Man
- Director Dan Opsal
- Executive Producer Caleb Dewart
- Executive Producer Kim Dellara
- Executive Producer Franchesca McDowell
- Editing Cartel
- Executive Post Producer Evyn Bruce
- Post Producer Abby Siegal
- Editor Sophia Lou
- VFX Untold Studios
- Executive VFX Producer Melody Alexander
- Executive VFX Producer Nathan Hoad
- VFX Producer Larisa Covaciu
- VFX Creative Director Adam Droy
- CG Supervisor Pritesh Kotian
- Animation Supervisor Tim van Hussen
- Color Company 3/New York
- Color Producer Alexandra Garcia Ortiz
- Colorist Tim Masick
- Sound Design Wave Studios/USA
- Sound Producer Eleni Giannopoulos
- Sound Designer Chris Afzal
- Sound Designer Jacob Brody
- Sound Walker
- Audio Mixer Jacob Brody
- Music Walker
- Managing Music Director Sara Matarazzo
- Executive Music Producer Dottie Scharr
- Music Producer Samantha Zirin
- Production Services FLO FILMS
- Production Services Executive Producer Susan Neill
- Chief Creative Officer Greg Hahn
- Executive Creative Director Bianca Guimaraes
- Executive Creative Director Kevin Mulroy
- Associate Creative Director Dana Buckhorn
- Copywriter Dana Buckhorn
- Associate Creative Director Tanner Thompson
- Art Director Tanner Thompson
- Creative Director Danny O'Connor
- Art Director Danny O'Connor
- Head of Production Will Dempster
- Executive Producer Hannah Kessler
- Producer Andy Singer
- Producer Tina Densmore Bell
- Assistant Editor Zoe Newman
- VFX Supervisor Vanessa duQuesnay
- Graphics Animator Deven James Langston
- Composer Doran Danoff
- VO Rebecca Black
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency Mischief At No Fixed Address/New York
- Production Company Hungry Man
- Director Dan Opsal
- Executive Producer Caleb Dewart
- Executive Producer Kim Dellara
- Executive Producer Franchesca McDowell
- Editing Cartel
- Executive Post Producer Evyn Bruce
- Post Producer Abby Siegal
- Editor Sophia Lou
- VFX Untold Studios
- Executive VFX Producer Melody Alexander
- Executive VFX Producer Nathan Hoad
- VFX Producer Larisa Covaciu
- VFX Creative Director Adam Droy
- CG Supervisor Pritesh Kotian
- Animation Supervisor Tim van Hussen
- Color Company 3/New York
- Color Producer Alexandra Garcia Ortiz
- Colorist Tim Masick
- Sound Design Wave Studios/USA
- Sound Producer Eleni Giannopoulos
- Sound Designer Chris Afzal
- Sound Designer Jacob Brody
- Sound Walker
- Audio Mixer Jacob Brody
- Music Walker
- Managing Music Director Sara Matarazzo
- Executive Music Producer Dottie Scharr
- Music Producer Samantha Zirin
- Production Services FLO FILMS
- Production Services Executive Producer Susan Neill
- Chief Creative Officer Greg Hahn
- Executive Creative Director Bianca Guimaraes
- Executive Creative Director Kevin Mulroy
- Associate Creative Director Dana Buckhorn
- Copywriter Dana Buckhorn
- Associate Creative Director Tanner Thompson
- Art Director Tanner Thompson
- Creative Director Danny O'Connor
- Art Director Danny O'Connor
- Head of Production Will Dempster
- Executive Producer Hannah Kessler
- Producer Andy Singer
- Producer Tina Densmore Bell
- Assistant Editor Zoe Newman
- VFX Supervisor Vanessa duQuesnay
- Graphics Animator Deven James Langston
- Composer Doran Danoff
- VO Rebecca Black
Is the term 'one-trick pony' offensive to the more diminutive members of the equine community? Well, according to the Rebecca Black-voiced protagonist of e.l.f. Cosmetic's hilarious new campaign, it's quite a hefty slur.
Created by Mischief @ No Fixed Address and shot by Hungry Man's Dan Opsal, Many Trick Pony sees a war of words break out between Black (a genius casting due to her musical track record) and the brand promoting its Halo Glow Liquid Filter.
But it didn't stop there! Things escalated when e.l.f. followed up by claiming Halo Glow couldn’t be 'pigeon-holed', sparking a mock revolt from the pigeon community. Led by Pam the Pigeon, the backlash included the launch of pigeonsagainstelf.com and bird-sized protest signs on pavements.
After several days of satirical protest, e.l.f. responded, bringing the surreal saga (pony tale?) to a close.
