Liam Gallagher's doppelganger depression
The British singer-songwriter addresses men's mental health in a moving, monochrome music video for his new track, in collaboration with the charity Talk Club.
)
Credits
View on- Director Ryan Vernava
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Director Ryan Vernava
Directed by Liam Achaibou and Ryan Vernava at BWTV, Too Good For Giving Up poignantly captures the struggle of depression through atmospheric, black and white visuals. The campaign’s message was inspired by the director's loss of a friend and collaborator several years ago.
The video stars David Jonsson, best known for his role in the BBC series Industry, who forlornly strolls through the streets of Manchester, carrying a giant puppet of himself on his shoulders - a burden that makes even the simplest of tasks an uphill battle.
Step-by-step, more people join and lend their support until the doppelganger can be comfortably carried. Jonsson’s character stands upright and wanders into a nearby pub, where he is welcomed into a Talk Club meeting.
All UK profits that are generated from the track will be donated to the men's mental health charity for six months. Gallagher will further support the campaign by taking over their Twitter account to discuss mental health issues on October 13th.
