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Hak Baker – Luvly

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Brought to life by Broken Antenna’s honest and emotive storytelling, this promo for UK artist Hak Baker latest track, LUVLY, tells the story of how a young man's inability to love himself leads to the end of his relationship. 

The film, produced by Knucklehead, follows the life of reckless 20-something, played by rising star Hero Fiennes Tiffin (The Woman King, After We Fall), who finds himself single and lonely, as he is unable to receive and appreciate the love of a woman who loves him. 

“Wipe your eyes mate, cause you’re gonna be lonely, luvly, more space for the old me,” laments Hak, juxtaposed against a backdrop of Baker’s trademark breezy, jangly guitar production. 

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