BookBeat's world of words
This new campaign from audiobook company BookBeat takes us into two different book genres, letting us experience the sound - and look - of literary worlds.
)
Credits
View on- Agency Noerd/Stockholm
- Production Company Bleck
- Director Peter Harton
-
-
Unlock full credits and more with a shots membership
Credits
View on- Agency Noerd/Stockholm
- Production Company Bleck
- Director Peter Harton
- Executive Producer Emil Torneryd
- Producer Elemina Bjorngreen
- Copywriter Johan Holmstrom
- Art Director Gustav Egerstedt
- DP Josua Enblom
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency Noerd/Stockholm
- Production Company Bleck
- Director Peter Harton
- Executive Producer Emil Torneryd
- Producer Elemina Bjorngreen
- Copywriter Johan Holmstrom
- Art Director Gustav Egerstedt
- DP Josua Enblom
Audiobooks were the book format that grew the most across 2024, with thriller and romance the two genres that audiobook users listened to the most, and it's these book worlds that BookBeat invites audiences into with its new campaign.
Created by Noerd Stockholm and directed by Peter Harton through Bleck, the two spots cleverly dramatise scenes from these genres – a hidden door to a disturbing secret room; a romantic dinner with surprising guidance from a fortune cookie – with audio narration added to the images.
Credits
View on- Agency Noerd/Stockholm
- Production Company Bleck
- Director Peter Harton
-
-
Unlock full credits and more with a shots membership
Credits
View on- Agency Noerd/Stockholm
- Production Company Bleck
- Director Peter Harton
- Executive Producer Emil Torneryd
- Producer Elemina Bjorngreen
- Copywriter Johan Holmstrom
- Art Director Gustav Egerstedt
- DP Josua Enblom
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency Noerd/Stockholm
- Production Company Bleck
- Director Peter Harton
- Executive Producer Emil Torneryd
- Producer Elemina Bjorngreen
- Copywriter Johan Holmstrom
- Art Director Gustav Egerstedt
- DP Josua Enblom
“At BookBeat, we’re fully committed to books as the sole audio format," said Paulina Sawicki, Chief Commercial Officer at BookBeat. "Although audiobooks continue to grow as a format, there are still quite a few people who’ve never tried listening to a book. We want to change that. With our new brand films, we aim to attract new listeners and get them to try BookBeat for the first time, while also building brand awareness and preference among those who already know us well.”
“We’re excited to showcase a further development of an already successful concept — which only grows stronger with each new release," added Benkt Wästlund, CEO and founder of Noerd. "For us, it’s clear proof of what happens when we combine top-tier creatives with a client like BookBeat, who are detail-oriented but also bold enough to let go of control and trust the creative input we bring."
