TBWA makes its mark with a handmade new identity
The agency unveils its new visual identity inspired by human touch, heritage typography and handcrafted iconography.
Ross’s summer summary
The US chain of discount department stores releases a sweet tale of a schoolgirl recalling all the fun things she did during her magical summer holidays.
An ode to Chicago's creative community
An opulent film created through the collective efforts of Chicago artists and filmmakers blends bold production design, decadent styling and historical sets.
Montirex packs an emotional punch
This tender documentary-inspired film sees the sportswear brand's newest athlete, boxer Shakur Stevenson, reflect on family ties as he chats to his grandfather.
Coral's chance encounter
Jimmy Bullard stars in the betting company's latest campaign which celebrates the unwavering loyalty of fans at the heart of football.
Last Sun cries over spilt milk
A man in period costume dances over smashed milk bottles in a mesmerising music video for the electronic music artist’s track, Care 4 U.
Actimove's inner strength
A new campaign for the medical-grade orthopaedic braces and supports company Actimove highlights the issues people living with ongoing pain are really up against.
Rose LA’s bloomin’ good buzz
The cannabis edibles brand specialising in plant-infused gummies launches a fun film by Dan Opsal suggesting all the things one might enjoy after a hit of flower power.
TBWA makes its mark with a handmade new identity
The agency unveils its new visual identity inspired by human touch, heritage typography and handcrafted iconography.
Ross’s summer summary
The US chain of discount department stores releases a sweet tale of a schoolgirl recalling all the fun things she did during her magical summer holidays.
An ode to Chicago's creative community
An opulent film created through the collective efforts of Chicago artists and filmmakers blends bold production design, decadent styling and historical sets.
Montirex packs an emotional punch
This tender documentary-inspired film sees the sportswear brand's newest athlete, boxer Shakur Stevenson, reflect on family ties as he chats to his grandfather.
Coral's chance encounter
Jimmy Bullard stars in the betting company's latest campaign which celebrates the unwavering loyalty of fans at the heart of football.
Last Sun cries over spilt milk
A man in period costume dances over smashed milk bottles in a mesmerising music video for the electronic music artist’s track, Care 4 U.
Actimove's inner strength
A new campaign for the medical-grade orthopaedic braces and supports company Actimove highlights the issues people living with ongoing pain are really up against.
Rose LA’s bloomin’ good buzz
The cannabis edibles brand specialising in plant-infused gummies launches a fun film by Dan Opsal suggesting all the things one might enjoy after a hit of flower power.
The Craft
Q&As and behind-the-scenes info on the latest and greatest commercials, shorts and music videos.
How Honda’s dream team revved up some reveries
From puppeteered spheres to smoke-filled bubbles, bringing Honda’s Your Dreams Engineered campaign to life demanded as much ingenuity behind the camera as it celebrates on screen. Director Ryan Chun and Black Kite Studios’ VFX Supervisor Jonathan Box explain how they manifested a beautiful film about manifesting dreams.
How Dermot Malone navigated the RNLI's new campaign
Banjoman Films director Dermot Malone's recent film for the RNLI turned what was meant to be an instructional PSA into a moving story about a young man and the danger posed by the sea. Here, Malone talks about the project, its inception, and what brought him to tears when writing the final scene.
How Vanessa Stachel hand-crafted a queer fairytale for Greenpeace
Director Vanessa Stachel talks us through how her sublime graduation film, The Nymph, created in partnership with Greenpeace, harnesses painstaking practical craftsmanship to personify humanity's destructive relationship with nature in a dark and haunting cautionary fable.
How LUMA’s sweet dreams were made from this
Jason Kreher, CCO of creative studio DE-YAN and Caroline Ingeborn, COO of Luma AI, discuss their collaboration on the Luma Dream Brief. This competition to create ads using Luma AI tools garnered entries from 400 creatives who were able to play around with the fanciful work they thought they’d never make.
How Anyrin brought controlled madness to the screen
A new film by director Arran Anyrin Bowyn is a dark, brooding short which explores quiet psychosis, the many layers of personality, and the curation of self. Here, he talks about the challenge of being subtle, the importance of sound design, and the power of quiet hysteria.
No Sushi launches new editorial roster
The filmmaker-first post house introduces a new website and editorial roster built around Emmy-winning film and television talent.
The Sweetshop UK unveils new leadership structure
At a time when many in the industry are pulling back, The Sweetshop is expanding their UK office.
MakeMake welcomes editor Carlos Crooks
Hailing from Sacramento, Crooks began his post-production career as an intern at Paramount Pictures and Anonymous Content while studying at USC.
Gravy Films welcomes directing duo Fatal Farm
Fatal Farm, otherwise known as Zachary Johnson and Jeffrey Max joins the roster of directors.
RadicalMedia signs Robert Alexander
RadicalMedia announce that it has added the director to its roster in the US and Europe.
Nomad adds Brent Holt as EP
Global creative post-production house Nomad welcomes Holt as its Austin-based Executive Producer.
- Adidas launch new Euphoria campaign
- Children's Hospital Colorado delivers new campaign
- It might be time for a Mintervention
- La-Z-Boy launch the Jer-Z-Boy
- What would happen if you felt a little bit better every day?
- Prostate Cancer UK launch This Club Matters More
- Müller and MyProtein champion teamwork in new campaign
- Morgan & Morgan makes a splash
- The road is calling for Road Safety Scotland
- Amazon Music launch cinematic campaign
No Sushi launches new editorial roster
The filmmaker-first post house introduces a new website and editorial roster built around Emmy-winning film and television talent.
The Sweetshop UK unveils new leadership structure
At a time when many in the industry are pulling back, The Sweetshop is expanding their UK office.
MakeMake welcomes editor Carlos Crooks
Hailing from Sacramento, Crooks began his post-production career as an intern at Paramount Pictures and Anonymous Content while studying at USC.
Gravy Films welcomes directing duo Fatal Farm
Fatal Farm, otherwise known as Zachary Johnson and Jeffrey Max joins the roster of directors.
RadicalMedia signs Robert Alexander
RadicalMedia announce that it has added the director to its roster in the US and Europe.
Nomad adds Brent Holt as EP
Global creative post-production house Nomad welcomes Holt as its Austin-based Executive Producer.
The Talent
Lisa Mausbach turns an apology into a dark comedy
Director Lisa Mausbach's surreal film, Sorry, produced by SOUP for Fleurop, scooped a YDA Gold. Here, she discusses why tension creates humour and how working with animals helped her stay open-minded on set.
Souf Kinani's moving story
In the first of our interviews with the directors who picked up a Gold Screen trophy at this year's Young Director Award, PinkRabbit's Souf Kinani discusses ideas, identity, and the weight of telling a personal story.
Nicha Witayapaisitsan: Cooking with creativity
The SOUR Bangkok copywriter discusses Gen Z behaviour, Thai advertising’s human truths and turning everyday digital habits into ambitious platform ideas.
The Inspiration
On My Radar: Christian Saint
RadicalMedia London director Christian Saint discusses curiosity, Kendrick Lamar and what advertising campaigns need to recognise that their audience is smart, as he reveals what's on his creative radar.
Winnie Cheung: A Few Of My Favourite Things
Lost Planet editor Winnie Cheung eschews the trinkets and instead shares the studios, stories and spectral spaces that keep her moving.
Playlist: Jamie Adair
Love Song director Jamie Adair, from the directing duo Harrison Adair, talks us through his favourite promos, thoughts on the industry and receiving gifts from James Blake.
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Larisa Wong, Creative Strategist at Anomaly and Chair of the Brixton Finishing School Alumni Board, argues that the industry is currently failing the next generation of creatives. She says that rather than asking them to jump through endless hoops, or evaluating new talent through an outdated lens, the industry should be adapting to them.
The Showcase
Monthly round-ups, technique focusses and entertaining showreels, curated by the shots team.
The Focus
Our monthly digital magazine, bringing you an indispensable look at specific territories, techniques and themes within the advertising industry.