A child takes the drivers seat in a dangerous imaginary world in this fun and crafty campaign from the car insurance brand.
The Wet Leg frontwoman fights off a barrage of algorithmic backseat drivers in Charlie Engman’s raucous driving film.
Directed by former player Alfie Whiteman and narrated by lifelong fan Himesh Patel, Tottenham Til I Die marks the start of the season with a tribute to its community.
Dave Meyers and Cam Erickson direct a surreal, psychedelic promo for the Irish rock band’s latest single, Marriane.
The auto brand’s e-tron range skilfully evade security to get onto the Silverstone racetrack in a playful campaign created by BBH.
Jake Zalutsky directs a vibrant, multi-cultural campaign for the rice brand, capturing authentic moments from mealtimes across America.
In a gorgeously shot spot for the charity from Peter Thwaites, a boy and his mother find hope in a new home.
A heartwarming campaign for World Princess Week brings two little girls’ imaginative play to life through gorgeous practical filmmaking.
A child takes the drivers seat in a dangerous imaginary world in this fun and crafty campaign from the car insurance brand.
The Wet Leg frontwoman fights off a barrage of algorithmic backseat drivers in Charlie Engman’s raucous driving film.
Directed by former player Alfie Whiteman and narrated by lifelong fan Himesh Patel, Tottenham Til I Die marks the start of the season with a tribute to its community.
Dave Meyers and Cam Erickson direct a surreal, psychedelic promo for the Irish rock band’s latest single, Marriane.
The auto brand’s e-tron range skilfully evade security to get onto the Silverstone racetrack in a playful campaign created by BBH.
Jake Zalutsky directs a vibrant, multi-cultural campaign for the rice brand, capturing authentic moments from mealtimes across America.
In a gorgeously shot spot for the charity from Peter Thwaites, a boy and his mother find hope in a new home.
A heartwarming campaign for World Princess Week brings two little girls’ imaginative play to life through gorgeous practical filmmaking.
Q&As and behind-the-scenes info on the latest and greatest commercials, shorts and music videos.
From puppeteered spheres to smoke-filled bubbles, bringing Honda’s Your Dreams Engineered campaign to life demanded as much ingenuity behind the camera as it celebrates on screen. Director Ryan Chun and Black Kite Studios’ VFX Supervisor Jonathan Box explain how they manifested a beautiful film about manifesting dreams.
Banjoman Films director Dermot Malone's recent film for the RNLI turned what was meant to be an instructional PSA into a moving story about a young man and the danger posed by the sea. Here, Malone talks about the project, its inception, and what brought him to tears when writing the final scene.
Director Vanessa Stachel talks us through how her sublime graduation film, The Nymph, created in partnership with Greenpeace, harnesses painstaking practical craftsmanship to personify humanity's destructive relationship with nature in a dark and haunting cautionary fable.
Jason Kreher, CCO of creative studio DE-YAN and Caroline Ingeborn, COO of Luma AI, discuss their collaboration on the Luma Dream Brief. This competition to create ads using Luma AI tools garnered entries from 400 creatives who were able to play around with the fanciful work they thought they’d never make.
A new film by director Arran Anyrin Bowyn is a dark, brooding short which explores quiet psychosis, the many layers of personality, and the curation of self. Here, he talks about the challenge of being subtle, the importance of sound design, and the power of quiet hysteria.
The creative production company looks to strengthen its presence in the region and put storytelling at the centre of its next phase of growth.
The Prague-based duo bring hand-crafted in-camera VFX storytelling to US-based commercial roster.
Tickets to the Association of Music Producers event, to be held at Playa Studios on September 23rd, on sale now.
The editor behind Past Lives, Severance and Shōgun joins for commercial work.
Lemonade Talent has added globally renowned design and production studio 1stAveMachine to its roster, taking on UK representation for the award‑winning company.
AICP have announced the Call for Entries for the 2026 Camp Kuleshov trailer competition for emerging creative artists.
The creative production company looks to strengthen its presence in the region and put storytelling at the centre of its next phase of growth.
The Prague-based duo bring hand-crafted in-camera VFX storytelling to US-based commercial roster.
Tickets to the Association of Music Producers event, to be held at Playa Studios on September 23rd, on sale now.
The editor behind Past Lives, Severance and Shōgun joins for commercial work.
Lemonade Talent has added globally renowned design and production studio 1stAveMachine to its roster, taking on UK representation for the award‑winning company.
AICP have announced the Call for Entries for the 2026 Camp Kuleshov trailer competition for emerging creative artists.
Director Reza Sam Mosadegh, who won the YDA Special Jury Prize for his powerful film, explains why a shocking story of 17th century sexual abuse remains relevant today and how his experience as a refugee led her to filmmaking.
HAMLET director Jasper De Maeseneer's short, Shutterspeed, which won gold at this year's YDA in the Film School [Over 10 minutes] category, is an affecting story of vulnerability, power dynamics and infatuation. Here, he talks about ambiguity, emotion and staying focussed.
Director Jessie J. Rowlands talks about her YDA winning film RISE which scooped a Gold Screen in the Short Film - 10 mins and over category. She gives us the scoop on the inspiration behind the film, the shoot in Zimbabwe, and how conviction is contagious.
Park Pictures director Greg Hackett talks about the joy of Adam Buxton's Bug nights, a previous life as a musician, and the returning emphasis on long-form promos.
Stefane Rosa, CEO of Prose on Pixels US, is a fan of Oura, a devotee of TikTok and an enthusiast of 80s music... but draws the line at "making stupid people famous".
The Cobblestone director shares the drums, drawings and deathly objects that shape his search for human truth.
Red Bull has managed it, so too has Patagonia, but other cult brands have suffered when attempting to appeal to the masses. Kriston Rucker, Partner at Love & War, looks at the reasons why, and what A24's new deal might mean for the company.
Monthly round-ups, technique focusses and entertaining showreels, curated by the shots team.
Our monthly digital magazine, bringing you an indispensable look at specific territories, techniques and themes within the advertising industry.
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