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A Georgian service production specialist has joined JW Collective’s worldwide production service roster, with INDUSTRIA now representing the country within the network.

Founded in 2009, INDUSTRIA is described as Georgia’s first service production company, and provides location and casting resources for commercials, music videos, short films and documentaries.

The company has worked with clients including Arlo Parks, Bank of Georgia, Eastpak, Floryn, Hardy’s, KFC, McDonald’s, Menabrea, On, Salomon and Seedtag.

Since launch, INDUSTRIA has completed more than 2,000 projects and reports a 95% repeat client rate. This year, the company also completed its first 24-hour reality show, 24 Hours to Rob a Bank.

Jane White, founder of JW Collective, says: “We are excited to be working with the hugely experienced and highly talented team at INDUSTRIA. Georgia has the most stunningly and versatile production locations and it’s just under 5 hours in flight time from London”.

INDUSTRIA adds: “Some people just feel right from the very first meeting. We’re grateful that our paths have crossed and excited for what Industria and JWC will build, create and expand together. Georgia has a saying: “Strength in Unity”. It’s more than a motto; it’s a belief we share and a principle we’re proud to bring into this partnership".

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