Unionen proves workers’ rights are universal
A fun trio of spots from the Swedish trade union transports us to three fantasy worlds to show how even the most extreme workplaces come with rights.
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Credits
View on- Agency Always Frank/Stockholm
- Production Company Bacon
- Director Nalle Sjoblad
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Credits
View on- Agency Always Frank/Stockholm
- Production Company Bacon
- Director Nalle Sjoblad
- Color TMLS
- Creative Jonas Demsell
- Creative Ted Malmstrom
- Designer Sara von Platen
- Producer Andreas Lind
- Chief Creative Officer Johan Blomstrom
- Producer Peter Sarhammar
- Executive Producer Samuel Cantor
- Producer Nana Ama Rothenborg
- Producer Axel Herrlin
- Production Designer Kristian Lekov
- DP Kasper Wind Nielsen
- Editor Gregers Dohn
- Assistant Editor William Soneby
- Post Producer Freddy Forelius
- Post Producer Herlaug Dahl Olsen
- VFX Supervisor Ola Jacob Nestande
- Colorist Didrik Brathen
- Color Producer Eli Mari Sandal
- Sound Designer Andreas Waag Martinsen
- Sound Designer Benjamin Nerheim
- Producer Ivan Ivanov
- Production Manager Viktoria Dimitrova
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Credits
powered by- Agency Always Frank/Stockholm
- Production Company Bacon
- Director Nalle Sjoblad
- Color TMLS
- Creative Jonas Demsell
- Creative Ted Malmstrom
- Designer Sara von Platen
- Producer Andreas Lind
- Chief Creative Officer Johan Blomstrom
- Producer Peter Sarhammar
- Executive Producer Samuel Cantor
- Producer Nana Ama Rothenborg
- Producer Axel Herrlin
- Production Designer Kristian Lekov
- DP Kasper Wind Nielsen
- Editor Gregers Dohn
- Assistant Editor William Soneby
- Post Producer Freddy Forelius
- Post Producer Herlaug Dahl Olsen
- VFX Supervisor Ola Jacob Nestande
- Colorist Didrik Brathen
- Color Producer Eli Mari Sandal
- Sound Designer Andreas Waag Martinsen
- Sound Designer Benjamin Nerheim
- Producer Ivan Ivanov
- Production Manager Viktoria Dimitrova
In a clever and comedic three-part campaign created for the Swedish trade union company Unionen by Always Frank, director Nalle Sjoblad dips into three very different genres to highlight the rights that all workers deserve.
Produced by Bacon, the tryptic takes us deep into the worlds of three unlikely employees; a mad time-travelling scientist’s assistant, an eternally damned worker for the Devil, and a newly appointed medieval king.
Each spot is realised through impressive styling and immersive production design, bringing full dramatic weight to each scenario until the protagonists bring up hilariously mundane objections, from overtime and holiday pay to un-ergonomic seating arrangements.
