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Un Wuthisak Anarnkaporn's fresh possession
The madcap Thai director shows the horror of stinky armpits in this cheeky spoof for Lifebuoy from MullenLowe, Jakarta.
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Credits
powered by
- Agency MullenLowe/Jakarta
- Production Company Factory01
- Director Un Wuthisak Anarnkaporn
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Credits
powered by
- Agency MullenLowe/Jakarta
- Production Company Factory01
- Director Un Wuthisak Anarnkaporn
- Creative Director Theodor Sandu
- Creative Group Head Ahmed Kamel Pasha Syaebani
- Copywriter Anisa Attaya
- Art Director Hagi Andara
- Senior Producer Fuzzy Zainol Abideen
- Executive Creative Director Sarvesh Raikar
Show full credits
Credits powered by
Credits
powered by
- Agency MullenLowe/Jakarta
- Production Company Factory01
- Director Un Wuthisak Anarnkaporn
- Creative Director Theodor Sandu
- Creative Group Head Ahmed Kamel Pasha Syaebani
- Copywriter Anisa Attaya
- Art Director Hagi Andara
- Senior Producer Fuzzy Zainol Abideen
- Executive Creative Director Sarvesh Raikar
Taking the Asian horror staples of vengeful spirits and pocong and applying them to the effects of poor hygiene isn't your route-one creative connection, but we'd expect nothing less from Un Wuthisak Anarnkaporn.
Tapping into the Factory01 director's ability to hone comedy from everything, MullenLowe Jakarta's Possession commercial for Lifebuoy CoolFresh sees a group of onryō become confused as to who is taking their spooky jobs, only to find out it's just a case of bad BO.
