TikTok unveils a new cinematic brand campaign
TikTok unveils a new brand campaign directed by Tim Bullock, and Produced by LA\PAC, with a concept by Artefact 3000.
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TikTok, the official partner of the Cannes Film Festival, celebrates its role as a tastemaker in cinema.
Much like a personalised movie program, TikTok inspires its community to discover new films and rediscover timeless classics, fuelled by the passion for the seventh art that thrives on the platform.
Drawing inspiration from the vibrant diversity of films showcased at Cannes, TikTok presents two cinematic short films that spotlight the unique power of the platform and its creators in the art of discovery and recommendation.
Meet two TikTok creators and true cinema lovers, who each take you behind the scenes, immersing TikTok audiences right into the heart of the action with their signature styles.
Award-winning Australian director Tim Bullock, renowned for his masterful comedic touch and razor-sharp storytelling, brings his meticulous eye for detail to these two films, turning every frame into an unforgettable cinematic moment.
Cliff of Love A sweeping romantic drama set against breathtaking cliffs, where forbidden love in the 18th century comes alive with lavish costumes and grandiose cinematography, a true homage to classic romantic sagas.
Into the Jungle A pulse-pounding adventure plunging viewers into the depths of a perilous jungle, where the tension is as thick as the foliage, an exhilarating twist on the action genre.
The production challenge? To distill the essence of iconic ‘auteur’ cinema references into a few cinematic, high-impact seconds. Jane Campion, James Gray… all these amazing Cannes winning directors have been our guide throughout the production process.
"A visually stunning epic journey, and Tim Bullock was the perfect director to rise to the occasion, our first production together in France" says Jerome Denis, CEO at LA\PAC.
"Every filmmaker dreams of creating a feature worthy of Cannes, and having it passionately dissected by cinephiles on TikTok. This year, I had the honour of making two. First, I'd like to thank my mom..." said Bullock.
