Tapped to pay, go watch them play
Piraeus Visa Cards launch a new campaign with agency The Newtons Laboratory/Athens.
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Pay with your Piraeus Visa card and you could find yourself on your way to the EuroLeague.
Like it or not. We’re not asking. The Newtons Laboratory/Athens new campaign for Piraeus unfolds across three spots, each following an unsuspecting customer who’s simply going about their day and paying with their Piraeus Visa card, when suddenly, their payment takes an unexpected turn.
Enter Sasha Vezenkov, Codi Miller-McIntyre, Juancho Hernangómez and Mathias Lessort, who surprise them out of nowhere and whisk them straight to the arena.
Because with Piraeus Visa, one tap can take you all the way to the game
