Save Our Sons launch new campaign
New work produced by FINCH with director Matt Sav and Save Our Sons Duchenne Foundation (SOS) via M&C Saatchi.
){kind=avatar}
SOS is the peak body for Australians living with Duchenne Muscular Dystrophy (DMD) a progressive muscle-wasting condition affecting one in every 3,500 boys.
FINCH has a long-standing relationship with SOS, from Kyra Bartley's animated short a few years back, and The Most Powerful Arm with their technology branch Nakatomi.
FINCH have collaborated with Matt Sav on this job. Sav is a Perth-born up-coming director with a wide background across visual arts and social work, he's come back to filmmaking after studying counselling, with some volunteer work and residency in regional Australia.
Credits
View on- Agency M&C Saatchi/Auckland
- Production Company FINCH
- Director Matt Sav
-
-
Unlock full credits and more with a shots membership
Credits
View on- Agency M&C Saatchi/Auckland
- Production Company FINCH
- Director Matt Sav
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency M&C Saatchi/Auckland
- Production Company FINCH
- Director Matt Sav
Director Sav said: “With a background in psychotherapy studies, community work, and personal experience with mental health challenges, I’ve developed a filmmaking approach that prioritises care, respect, and deep listening. These values shape how I work".
"That foundation, along with mentorship experience and working across documentary and community arts, has informed the way I build trust with participants and navigate difficult material. That sensitivity was vital on Save Our Sons".
"I’m drawn to stories that require emotional nuance, and I try to approach them with honesty, restraint, and a strong visual language that supports, rather than overwhelms, the subject. Save Our Sons was a deeply emotional project, and I felt incredibly supported throughout. I couldn’t have asked for a better team".
Elie Eid adds: “The film hit the mark with regards to a shock element, from a fictional awareness film, to lived documentary. I would like to thank everybody at FINCH for their time, patience and support”.
