Pasty Man's cheeky theory
In a joyfully simple spot from the suncare brand, the perennial question is answered: why does an old butt age better than your face?
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powered byIt's a truth well told that visible skin ageing is impacted by the sun, but how to prove it? Clinical tests? Cave-dwelling Adonises? How's about a 90-year-old butt?
To exemplify the importance of covering skin from harmful rays, suncare champion Pasty Man has unveiled its 90 Year Old Butt Theory; positing that the delightful derrières of our elderly population have significantly fresher flesh than our ever-exposed noggins.
Created in-house by the brand, the spot itself demonstrates the theory through the mesmerising jiggles of an ageing bopper; the on-screen info being almost as powerful as the marvellous model.
