On My Radar: Franki Goodwin

What’s the most creative advertising idea you’ve seen recently?

The last thing I shared with my creative department group chat was the Dunkin’ Donuts OOH done in the US, it’s absolutely gorgeous and so simple.

What website(s) do you use most regularly?

Claude and ChatGPT are competing to compliment me on the quality of my questions which is deeply flattering, and search without ads is nice, isn’t it? At the other end of the spectrum I absolutely love film-grab.com.

What’s the most recent piece of tech that you’ve bought?

After having a good chinwag with my friend ChatGPT, I bought a refurbished iPad from Amazon to read scripts on holiday. I would have been too scared to buy secondhand tech before; too many scams, too many websites to navigate but it was such a good experience and really made me think about how LLMs can drive consumer confidence more broadly (and less waste maybe?). Gosh, that was a boring answer, sorry.

What product could you not live without?

HexClad pans. AI is all well and good, but that scratch proof heated surface is properly revolutionary. 

What’s the best film you’ve seen over the last year?

Sorry for the shameless plug but honestly (honestly!) I think it was Tom Daley 1.6 Seconds directed by my husband Vaughan Sivell and produced by our company Western Edge Pictures, it’s such a lovely film. The trailer is here and you can watch it on Discovery+.

What film do you think everyone should have seen?

Swingers, directed by Doug Liman. Some of the best dialogue ever written. A struggling actor in LA [Jon Favreau] wrote his own narrative, with a string of iconic scenes featuring Favreau, Vince Vaughn and Ron Livingston. It’s a great movie and an inspiring creative lesson in getting off your arse and making something happen. The world won’t give you a creative career, you have to make one for yourself.

What’s your preferred social media platform?

I think, at this point, I’d prefer to have none. LinkedIn is necessary but nauseating, and I am constantly deleting and reinstalling Instagram based on how gross it’s making me feel. The main problem is that I then replace the doom scrolling with Vinted scrolling, which is expensive. Brain rot is cheaper… in the short term anyway. 

What’s your favourite TV show?

I’m not sure it’s my favourite show of all time, but we were watching Severance season one and Christopher Walken and John Turturro are discussing a painting and it’s so touching and so beautiful and exquisitely acted, and I remember stopping the show and turning to my family exclaiming, “I have to pause this to state that this might be the greatest moment of television I have ever seen”. Severance really is incredible. 

What’s your favourite podcast?

The Rest is History. It got a bit ‘battle heavy’ for a while but they are doing the Greek gods now and I am finally connecting Greek myth to Roman art. I genuinely didn’t know that Botticelli’s Venus is the Roman interpretation of Aphrodite, who was created by the castrated testicles of Uranus crashing on the waves. I do now.  

What have you been most inspired by recently?

The V&A Storehouse. A complete re-invention of how we interact with art and artefacts and record our own history to make it accessible forever. I am in awe of the vision and the execution of it and I would quite like to live there.

If you could only listen to one music artist from now on, who would it be?

That’s an insane question. You’d have to pick Mozart or Vivaldi or something. I think all modern music would drive you to commit a murder eventually.