KFC turns up the slurp
The fast food chain launches its drinks range Kwench with a campaign recreating the classic pop hit Can’t Get You Out of My Head.
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Credits
View on- Agency Special Group/Sydney
- Production Company Revolver
- Director Leilani Croucher
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Credits
View on- Agency Special Group/Sydney
- Production Company Revolver
- Director Leilani Croucher
- Audio Post Rumble Studios
- Music Level Two Music
- Chief Creative Officer Tom Martin
- Chief Creative Officer Julian Schreiber
- Creative Jack Close
- Creative Zak Hawkins
- Creative Director Jamil Bhatti
- Head of Production (HP) Tash Johnson
- Senior Producer Will Sealey
- Head of Design Adam Shear
- Executive Producer/Partner Pip Smart
- Senior Producer Alex Kember
- Production Designer Helen Fitzgerald
- DP Andrew Commis
- Editor Scott Stirling
- VFX Supervisor Scott Stirling
- Colorist Scott Stirling
- Executive Producer/Partner Michael Gie
- Sound Designer/Audio Mixer Daniel William
- Composer Daniel Orbach
- Composer Jeremy Richmond
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Credits
powered by- Agency Special Group/Sydney
- Production Company Revolver
- Director Leilani Croucher
- Audio Post Rumble Studios
- Music Level Two Music
- Chief Creative Officer Tom Martin
- Chief Creative Officer Julian Schreiber
- Creative Jack Close
- Creative Zak Hawkins
- Creative Director Jamil Bhatti
- Head of Production (HP) Tash Johnson
- Senior Producer Will Sealey
- Head of Design Adam Shear
- Executive Producer/Partner Pip Smart
- Senior Producer Alex Kember
- Production Designer Helen Fitzgerald
- DP Andrew Commis
- Editor Scott Stirling
- VFX Supervisor Scott Stirling
- Colorist Scott Stirling
- Executive Producer/Partner Michael Gie
- Sound Designer/Audio Mixer Daniel William
- Composer Daniel Orbach
- Composer Jeremy Richmond
Via the medium of sampled sips and swallows, Kylie’s classic track has been remixed into a sweet tune with an appropriately sugar-rushy surreal promo.
Titled All You Can Drink About, the fizzy campaign, created for KFC KWENCH by Special, includes a music video directed by Revolver’s Leilani Croucher that positions the new offering as an irresistible craving that consumers can't get out of their heads.
Music studio Rumble recreated the hit by recording and sampling the real sounds of a good slurp of KWENCH.
