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A new comic social video announcing the debut of 7-Eleven tongue tattoos has launched.   

Directed by Peter Marquis and produced by Good Behavior, introduces a goth couple and their rebel teen daughter, who comes home with colourful tongue tattoo, much to the displeasure of her ghoulish parents. 

"Tongue-toos" are a first-of-its-kind temporary tongue tattoos activated by Slurpee. Inspired by the signature color mark a Slurpee drink leaves behind on the tongue, Tongue-toos are an homage to the colorful rite of passage that every Slurpee drink connoisseur knows well. The tattoo features the brand's signature "S" in four vibrant shade options: blue, green, red and purple. 

The campaign was created by Mischief @No Fixed Address.

7-Eleven – 7-Eleven Slurpee Day 2025

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