Ford’s EVolution of a legend
In a vibrant and creatively-cut spot directed by Anton Tammi, the car manufacturer spotlights the new EV silhouette of its iconic Ford Capri.
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Credits
powered by
- Agency Wieden + Kennedy/London
- Production Company Agile Films
- Director Anton Tammi
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Credits
powered by
- Agency Wieden + Kennedy/London
- Production Company Agile Films
- Director Anton Tammi
- Editor tenthree
- Post Production Time Based Arts
- Colorist Ruth Wardell
- Sound House Wave Studios/London
- Creative Director Curro de la Villa
- Creative Director Alexandra Sattlecker
- Creative Anna Arnell
- Creative Andrew Bevan
- Senior Producer Samara Zagnoiev
- Executive Producer Myles Payne
- Producer Andy Eaton
- Production Designer Mark Connell
- DP Erik Henriksson
- Editor Dan Sherwen
Credits
powered by
- Agency Wieden + Kennedy/London
- Production Company Agile Films
- Director Anton Tammi
- Editor tenthree
- Post Production Time Based Arts
- Colorist Ruth Wardell
- Sound House Wave Studios/London
- Creative Director Curro de la Villa
- Creative Director Alexandra Sattlecker
- Creative Anna Arnell
- Creative Andrew Bevan
- Senior Producer Samara Zagnoiev
- Executive Producer Myles Payne
- Producer Andy Eaton
- Production Designer Mark Connell
- DP Erik Henriksson
- Editor Dan Sherwen
This slick and dynamic spot for Ford, created by Wieden + Kennedy and directed by Anton Tammi through Agile Films, champions the auto brand’s new electric SUV, the Ford Capri.
Comprising dizzying camera angles, clever transitions, and dynamic, VFX shots of Capri models through the ages spliced with retro archival footage, the spot, titled The Legend is Back, draws on the brand’s rich history through the lens of each car and the culture that surrounds it.
The energetic edit is perfectly matched with a vintage-sounding voiceover and music by Giorgio Moroder, which really brings this soulful story of a legendary car to life.
