Andrew Laurich blows it for Auto Glass Now
In a series of supremely silly spots from the ContagiousLA director and Erich & Kallman, the lack of a windshield causes some gusty gurning.
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Credits
View on- Agency Erich & Kallman/San Francisco
- Production Company Contagious/Los Angeles
- Director Andrew Laurich
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Credits
View on- Agency Erich & Kallman/San Francisco
- Production Company Contagious/Los Angeles
- Director Andrew Laurich
- Sound Designer M Squared Productions
- Executive Producer Natalie Sakai
- Producer Hannah Rome
- Production Designer Sara Kugelmass
- DP Jeff Powers
- Animator Tom Yaniv
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Credits
powered by- Agency Erich & Kallman/San Francisco
- Production Company Contagious/Los Angeles
- Director Andrew Laurich
- Sound Designer M Squared Productions
- Executive Producer Natalie Sakai
- Producer Hannah Rome
- Production Designer Sara Kugelmass
- DP Jeff Powers
- Animator Tom Yaniv
We can't be 100% sure what the casting call was for this brilliantly idiotic series of spots for Auto Glass Now, but it must have involved something about having skin that can weather a storm.
Combining the comedic prowess of agency Erich & Kallman and ContagiousLA humour-heavyweight Andrew Laurich, the No Windshield campaign takes a simple premise - show what happens if you drive fast without any front-facing protection - and mines it for all of the chuckles it can give.
Particular kudos must be given to the incredible actors forced to endure the onslaught; their increasingly uncomfortable gurning being as hilarious to watch as we're sure it was unbearable to abide.
