Aldi's slice of the good life
A grandfather offers his granddaughter some heartwarming words of advice in a beautifully shot film directed by Natalie Rae for the supermarket chain.
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Credits
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- Production Company Object & Animal
- Director Natalie Rae
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Credits
View on- Production Company Object & Animal
- Director Natalie Rae
- Production Company TEMPOMEDIA
- Color Company 3/New York
- Sound Ballad
- Executive Producer Dominic Thomas
- Executive Producer Vera Portz
- Head of Production Laura Hegarty
- Producer Franko Melisch
- Production Designer Mike Berg / (Production Designer)
- DP Kasper Tuxen
- Editor Amanda James
- Colorist Sofie Borup
- Sound Designer Adrian Aurelius
- Sound Designer Philip Nicolai Flindt
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Production Company Object & Animal
- Director Natalie Rae
- Production Company TEMPOMEDIA
- Color Company 3/New York
- Sound Ballad
- Executive Producer Dominic Thomas
- Executive Producer Vera Portz
- Head of Production Laura Hegarty
- Producer Franko Melisch
- Production Designer Mike Berg / (Production Designer)
- DP Kasper Tuxen
- Editor Amanda James
- Colorist Sofie Borup
- Sound Designer Adrian Aurelius
- Sound Designer Philip Nicolai Flindt
Directed by Natalie Rae through Object & Animal, this touching and gorgeously shot campaign for supermarket chain Aldi Süd, titled Choose the Good, unfolds as a moving love letter from a grandfather to his granddaughter.
The film follows a young woman through different stages of her life as she grows up and makes choices that shape who she becomes, each influenced by her grandpa’s sage, advice which narrates the warm and emotive vignettes.
Brought to life by beautiful cinematography from Kasper Tuxen, the film centres around the simple idea that, throughout life, choosing what’s good can make all the difference.
