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GenAIRation AEGEAN is a hub for young travelers (aged 18 to 25), created by Aegean Airlines, the largest airline in Greece.

It offers exclusive deals, services, and benefits tailored specifically for this age group. In Ogilvy Athens' three short films, they show how surprising it is for someone older than this age range, who cannot be a member of GenAIRation AEGEAN, to encounter someone who can be a member but isn’t, and thus, isn’t on a plane to somewhere exciting right now.

From a basketball coach surprised to see his team show up for practice, to an employee who gets quite the scare when he spots his younger colleague at work, and even a mother who thinks she’s alone in the house, only to be shocked by her son's presence. They all have the same question to ask…

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