Share

Thousands of campaigners joined a march through Central London yesterday to address and demand global action on climate change ahead of a UN Summit with world leaders to discuss the issue tomorrow.

Actress Emma Thomson, musician Peter Gabriel and fashion designer Vivienne Westwood were among those who turned out on Sunday (21 September) and the march follows similar action in Melbourne, New York and Paris.

Beatle juice

In addition to the celebrities mentioned above, former Beatles star Paul McCartney has lent his musical talent to promoting his Meat Free Mondays incentive, an idea to cut out meat on the first day of the week. Joanna Lumley, Twiggy and actor Woody Harrelson are among the familiar faces in the video for his track to promote the initiative, which also encourages people to sign up for the pledge here.

Absolut chaos

The city of London was especially busy yesterday as a result of the plans to protest and rally support in what was the biggest demonstration on climate change. The scenes weren’t quite as lively as the one in TBWAChiatDay New York’s entertaining ad for Absolut, directed by Fredrik Bond, but the messages were certainly delivered loud and clear as climate change and global warming dominate the headlines today.

Campaign with character

The themes explored in BETC Paris campaign for French radio network RTL paint a similar picture along the lines of protest and the sense of being a catalyst for change are prominent and channelled through a group of illustrated cartoon characters. The video pokes fun at French customs and is directed by Alfred & René.

Street scene

People power is the theme of this video for hip-hop gurus Jay-Z and Kanye West and sees another bout of demonstration at street level. Violence isn’t the answer and yesterday’s march was a far cry from the scenes witnessed in Romain Gavras’ work of art but the theme of coming together and rallying in numbers is present. Riot police, horses and flame throwers are all included.

Diplomatic dictators

Tomorrow’s summit in New York may be for the good of the earth’s future but a comedic, tongue-in-cheek spot from South African agency Black River FC sees a handful of renowned dictators arrive at a dinner to promote Nando’s chicken. Shot by director Dean Blumberg the ad promotes the message that no one should have to eat alone and ends our My shots playlist on peace and protest.

Share