){kind=avatar}
KFC is bringing back the world’s most delicious chicken nuggets. Permanently. Real, tender, juicy, crispy, 100% white meat, hand-breaded, Original Recipe, and NOT shaped like a dinosaur.
The film celebrates this jaw-dropping occasion with overly nosy neighbours, a grill entrenched in flames, jump rope lassos, interstellar communication, and dynamic camera movement all set to an explosive, orchestral track to show the world they’ve never had nuggets like these.
"We wanted to take the idea of craveability to the max. Dial ‘want’ all the way up to ‘need-right-this-second.’ Add in suburbia and some lighthearted chaos and what do you get? A product launch that’s cinematic, fast-paced, and FUN." said Lindsei Barros, Creative Director at MullenLowe.
Credits
View on- Agency MullenLowe/Boston
- Production Company Imposter
- Director Kinopravda
-
-
Unlock full credits and more with a shots membership
Credits
View on- Agency MullenLowe/Boston
- Production Company Imposter
- Director Kinopravda
- Production Service The Lift Mexico
- Post Production Lost Planet
- Editor Bruce Herrman
- Color Ethos Studio
- Audio Sonic Union
- Music Singing Serpent
- Executive Creative Director Tim Vaccarino
- Group Creative Director Enrique Camacho
- Creative Director/Art Lindsei Barros
- Group Executive Producer Karen Leiper Haffmans
- Senior Producer Holly Langley
- Executive Producer Avtar Khalsa
- Head of Production Todd Ruhnau
- DP Damian Acevedo
- Colorist Kaitlyn Battistelli
- Post Producer Nat Tereshchenko
- Post Producer Gina Petrarca
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency MullenLowe/Boston
- Production Company Imposter
- Director Kinopravda
- Production Service The Lift Mexico
- Post Production Lost Planet
- Editor Bruce Herrman
- Color Ethos Studio
- Audio Sonic Union
- Music Singing Serpent
- Executive Creative Director Tim Vaccarino
- Group Creative Director Enrique Camacho
- Creative Director/Art Lindsei Barros
- Group Executive Producer Karen Leiper Haffmans
- Senior Producer Holly Langley
- Executive Producer Avtar Khalsa
- Head of Production Todd Ruhnau
- DP Damian Acevedo
- Colorist Kaitlyn Battistelli
- Post Producer Nat Tereshchenko
- Post Producer Gina Petrarca
“Bringing back nuggets is a big deal and we wanted to capture the reaction after trying this deliciousness for the first time. They’re definitely finger-licking.” adds Enrique Camacho, Group Creative Director at MullenLowe.
"As the original fried chicken experts, we're introducing a chicken nugget made the way only KFC can, hand-breaded with our distinctive Original Recipe of 11 herbs and spices. Simply put, you've never had chicken nuggets like these, they're the chicken nugget America deserves, and worth the wait. Now that's Finger Lickin' Good!" adds Nick Chavez, CMO, KFC U.S.
