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Will&Sej join Haven’t You Done Well
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Directing duo Will&Sej signs to Haven’t You Done Well for commercial representation.
Director duo Will&Sej have teamed up with Australian production company Haven’t You Done Well for commercial representation across Asia-Pacific.
Once described as “dirtier than your mom's secret drawer and gnarlier than that box your dad hides in the attic”, Will&Sej first met on Facebook Marketplace. Will was buying, he asked for a discount. Sej didn’t budge.
Since then, they've developed a tight collaborative dynamic creating visually bold thumb-stopping, eye-catching work for brands like eBay, Sony, Asics, and Smirnoff.
‘’Now we’re at HYDW, we’re on a mission to create inception-level ads that bring you high-octane comedy.’’ say Will&Sej.
Together the two also directed the acclaimed short film Sweet Juices. Described as a “masterpiece of filth”, it swept the genre cinema world, winning not only Jury Mention at Montreal’s Fantasia, but also Best Picture at Austin’s Fantastic Fest. Most recently the short film earned them their first Australian Directors Guild nomination for Best Direction of a Short Film.
‘’It was actually Sweet Juices that first caught our eye. It’s impossible to watch something that wild, cooked, and so incredibly unique and not think ‘'I need to work with these people’’, explains EP & Head of Commercial Tom Rickard.
Sweet Juices has had an outstanding run on the short-film circuit, so much so that the project is currently in development to be turned into a feature film.
"As a production company that spans not only the commercial space but also film and television, there is such a holistic match with directors like Will&Sej. We’re excited to see what projects we can cook up across all areas of the business, EP & Managing Director Georgia Mappin.
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