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Slash signs director Mauri Chifflét
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Slash signs director Mauri Chifflét for commercial representation in the U.S.
With every story told Mauri Chifflét inspires his viewers.
His visually cinematic style of storytelling spans across tech, sports, auto, lifestyle, and a passion for music driven narrative. His latest campaign for Avonova just won the Silver Publishing Prize 2024. A beautiful story showing the audience not only the personal impacts occupational healthcare can have on an individual level, but also the societal impact it has to create a more harmonious society. Capturing the nuances of everyday life while exploring the complexities of human emotions all through a stunning and cinematic lens.
Chifflét has a campaign for Renault launching shortly and just completed one for RevolutionRace, outdoor wear featuring ice hockey all-stars Henrik and Joel Lundqvist.
Slash Managing Director, Tanya Cohen, says “I’ve been following Mauri’s path for a while, and have always been inspired by the range of his work as a filmmaker. He’s also a writer and drummer in the band The Mind Action Conflict, a true multi-hyphenate, which is the ethos of Slash and the meaning behind the company name.”
“I’m honoured to join the Slash family and I’m happy to find a new home in the U.S. for future projects. A brand new chapter for me but with the feeling of being home since our first meeting. I’m joining a team that understands filmmaking based on their long experience and their passion for great storytelling” says Mauri Chifflét.
Chifflét has directed commercials for notable brands such as Toyota, Lexus, Ram, Adidas, LG, and H&M among others. He directed the documentary Mad Dog – From Chaos to Comeback, and won a Webby Award, an FWA, and a Dope Award for his campaign, Attention to Detail.
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