Real Chemistry introduces ANATOMI​

Real Chemistry recently introduced Real Chemistry ANATOMI, an AI ecosystem designed to span the full healthcare commercialisation lifecycle. A new film marking the launch celebrates the pursuit of better answers that continue to drive medicine forward.

Produced by ROOM42, and directed by Nick Mason, the film centres on a medical school professor whose curiosity and unconventional methods embody science’s enduring drive to push beyond what’s already known, much like the new AI ecosystem itself.

Made without the use of generative AI, the film deliberately avoids familiar visual tropes around the technology, instead finding its metaphor in the decidedly old-school surroundings of a traditional medical lecture theatre. Against a backdrop of chalkboards, creaky wooden benches, and several intentional nods to human anatomy, the setting brings past and future together, reflecting on how new tools can build on generations of knowledge and expertise.