Nylon, FAB Host Charity Fundraiser in New York
The US and Aussie music house teams with Film & Advertising Broads to help promote an arts program that aids New York City students.
Nylon Studios, Film & Advertising Broads Raise
Awareness and Cash for Art Start Charity
The US and Aussie music house teams with Film & Advertising
Broads to help promote an arts training program
that aids New York City students at risk.
Nylon Studios, the New York and Sydney, Australia-based music and sound design studio, has launched a campaign to raise funds for a New York City-based nonprofit organization called Art Start. To kick off the effort, the studio hosted an event on December 5 at its offices in Manhattan in conjunction with FAB (Film and Advertising Broads). The bash doubled as FAB's annual holiday party. Photos from the event appear below.
Art Start is an award-winning and nationally recognized charity that focuses on personal development for youth through creative arts. The organization helps homeless and court-involved youth transform their own lives by exploring the realms of possibility for their futures. Participants in the program range in age from five to 21; they live in city shelters, on the streets, in foster care or are simply surviving with parents in crisis.
Says Mark Beckhaus, EP and Partner of Nylon Studios, "We try to give back to the community every year, and seeing that music is something we're passionate about, Art Start seemed like the perfect fit."
A short film was shown at the event, as well as an appearance and speech by the program's Executive Director, Johanna de los Santos. Nylon Studios created the film as a means to increase awareness of the work Art Start provides. (To view the film, click here.) Directed by Nicholas Carew and shot by Nylon's Simon Lister, the video introduces three graduates of the program and members of the Art Start staff, who explain how the program changes lives through music and arts. Participants learn lyric writing, vocal and verbal performance and music and sound design and production. It also encourages personal development, collaboration and team building by working with other students and the various volunteers, local teaching artists, and educators.
For many students, this individualized attention nurtures direction, guidance and an outlet for expression while they are going through a time of disabling transition. Nylon Studios also developed an in-house workshop program for the youth, involving them in talk balks with industry experts on advertising and production.
"The fundraiser will ultimately provide better musical equipment and learning devices for Art Start programs," says Beckhaus. "The upgrades will enhance their learning experience, encourage continued interest, develop social skills and positive networking, and also stimulate cognitive abilities while furthering education." The money raised will be used to purchase iPads, musical instruments, a new booth console, various music programs and applications, as well as recording equipment, and will also pay professionals who will conduct workshops instructing the students on how to use the equipment and flourish.
To make a pledge, visit the Art Start Pledge Music page here.
Emily Kimball of Pulse Music and Maurice Murdock of BBDO.
Freelance producers Monika Magda, at left, with Marta Marcos.
Christina Tortorelli of Tonefarmer with Nylon Studios' Halle Petro.
From left, casting director Ingrid O'Reilly, George Dellinger of Digit Audio, Trevor
King of Click 3X and Amber Music's Shauna Seresin.
Johanna de los Santos, Executive Director of Art Start (left) with Jan Hays of 360i.
Published 14 December, 2012
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