Cannes Contenders: Australia
From characterful critters to Super Bowl showstoppers, Greg Fyson, Global Head of Director Development and Co-Managing Director at The Sweetshop shares the clever, cinematic, and culturally relevant ads he thinks could claim Lions this year.
Telstra Better on a Better Mobile Network
Twenty-six stop-motion films – and every single one of them shines. The consistency of craft and storytelling across so many pieces is nothing short of remarkable.
The ambition, dedication, and sheer attention to detail here deserve serious recognition.
Each 15-second film feels complete, clever, and beautifully executed, celebrating a format that’s often overlooked but incredibly difficult to master. The ambition, dedication, and sheer attention to detail here deserve serious recognition.
A standout body of work that shows just how powerful a short format can be when it’s done right.
Credits
View on- Agency Bear Meets Eagle on Fire/Sydney
- Production Company Revolver
- Director Jeff Low
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Credits
View on- Agency Bear Meets Eagle on Fire/Sydney
- Production Company Revolver
- Director Jeff Low
- Managing Director/Owner Michael Ritchie
- Executive Producer/Partner Pip Smart
- Post Production/Editing The Editors
- Executive Post Producer Nicoletta Rousianos
- Post Producer Adrian Konarski
- Post Producer Isabella Key
- Online Matt Edwards
- Post Production Electric Theatre Collective
- Executive Post Producer Vic Lovejoy
- 2D Supervisor David Filipe
- Lead Sound Designer Tone Aston
- Sound Designer Daniel William
- Sound/Music Rumble Studios
- Executive Sound Producer Michael Gie
- Production Services WJ Team
- Casting Citizen Jane Casting
- Producer Caroline Kruck
- Production Designer Oliver Hogan
- DP Jan Pawel Trzaska
- Colorist Trish Cahill
- Online Stuart Cadzow
- Animation Director Tobias Fouracre
Explore full credits, grab hi-res stills and more on shots Vault

Credits
powered by- Agency Bear Meets Eagle on Fire/Sydney
- Production Company Revolver
- Director Jeff Low
- Managing Director/Owner Michael Ritchie
- Executive Producer/Partner Pip Smart
- Post Production/Editing The Editors
- Executive Post Producer Nicoletta Rousianos
- Post Producer Adrian Konarski
- Post Producer Isabella Key
- Online Matt Edwards
- Post Production Electric Theatre Collective
- Executive Post Producer Vic Lovejoy
- 2D Supervisor David Filipe
- Lead Sound Designer Tone Aston
- Sound Designer Daniel William
- Sound/Music Rumble Studios
- Executive Sound Producer Michael Gie
- Production Services WJ Team
- Casting Citizen Jane Casting
- Producer Caroline Kruck
- Production Designer Oliver Hogan
- DP Jan Pawel Trzaska
- Colorist Trish Cahill
- Online Stuart Cadzow
- Animation Director Tobias Fouracre
Export Ultra Cold Call Back Service
It may be from across the Tasman, but like all good Kiwi creations, I’m proudly claiming it as Australasian.
A simple but brilliant idea: a service that calls you back to remind you when your beers are chilling in the freezer, saving countless six-packs from a watery, exploded end.
Fun, fresh, and instantly relatable, it’s precisely the kind of idea that Cannes loves.
It's an idea that feels genuinely useful and getting Vanilla Ice involved is the chef’s kiss. Fun, fresh, and instantly relatable, it’s precisely the kind of idea that Cannes loves.
Credits
View on- Agency Special Group/Auckland
- Production Company RSA Films
- Director Peter Martin
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Credits
View on- Agency Special Group/Auckland
- Production Company RSA Films
- Director Peter Martin
- VFX/Color Heckler
- Sound Liquid Studios/Auckland
- Founder, Creative Chairman, CEO Tony Bradbourne
- Chief Creative Officer Lisa Fedyszyn
- Chief Creative Officer Jonathan McMahon
- Creative Simon Watts
- Art Director Rhiana Merota
- Executive Producer Liz Garneau
- Head of Production Therese Bielawa
- Executive Producer Luke Ricci
- Executive Producer Jenni Sprunger
- Head of Production Sarah Morrison
- Producer Liz Gonzalez
- Producer Beth Henning
- Sound Mixer Eric Moorman
- DP Sean Porter
- Executive Producer Amy Jarman
- Executive Creative Director Jamie Watson
- Colorist Fergus Rotherham
- Engineer Andy Morton
- Executive Producer Tamara O’Neill
- Talent Vanilla Ice
Explore full credits, grab hi-res stills and more on shots Vault

Credits
powered by- Agency Special Group/Auckland
- Production Company RSA Films
- Director Peter Martin
- VFX/Color Heckler
- Sound Liquid Studios/Auckland
- Founder, Creative Chairman, CEO Tony Bradbourne
- Chief Creative Officer Lisa Fedyszyn
- Chief Creative Officer Jonathan McMahon
- Creative Simon Watts
- Art Director Rhiana Merota
- Executive Producer Liz Garneau
- Head of Production Therese Bielawa
- Executive Producer Luke Ricci
- Executive Producer Jenni Sprunger
- Head of Production Sarah Morrison
- Producer Liz Gonzalez
- Producer Beth Henning
- Sound Mixer Eric Moorman
- DP Sean Porter
- Executive Producer Amy Jarman
- Executive Creative Director Jamie Watson
- Colorist Fergus Rotherham
- Engineer Andy Morton
- Executive Producer Tamara O’Neill
- Talent Vanilla Ice
Meat & Livestock Australia The Comments Section
An idea that taps straight into Australia’s online culture, using 100% real comments sourced from Instagram, TikTok, Reddit, Facebook, and YouTube. The result is a campaign that feels raw, hilarious, and unmistakably Australian.
It’s entertaining because it’s true – capturing the humour, chaos, and heart of the comment sections we all know too well.
It’s entertaining because it’s true – capturing the humour, chaos, and heart of the comment sections we all know too well.
Directed by the finest Australian director named Max Barden, this one feels authentic, timely, and is proudly ours.
Credits
View on- Agency Droga5/Sydney
- Production Company The Sweetshop/Sydney
- Director Max Barden
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Credits
View on- Agency Droga5/Sydney
- Production Company The Sweetshop/Sydney
- Director Max Barden
- VFX Alt.vfx/Brisbane
- Music MassiveMusic/Sydney
- Chief Creative Officer Tara Ford
- Editor Joe Morris
- Sound Designer Simon Kane
Explore full credits, grab hi-res stills and more on shots Vault

Credits
powered by- Agency Droga5/Sydney
- Production Company The Sweetshop/Sydney
- Director Max Barden
- VFX Alt.vfx/Brisbane
- Music MassiveMusic/Sydney
- Chief Creative Officer Tara Ford
- Editor Joe Morris
- Sound Designer Simon Kane
Squarespace A Tale As Old As Websites
Directed by Australia’s own Steve Rodgers, this spot is a masterclass in cinematic humour.
Visually rich, emotionally sharp, and perfectly quirky, it’s the kind of storytelling that makes you lean in from the first frame.
It’s beautifully realised and – I’ll admit – the kind of work that makes me very, very jealous.
There’s an effortless charm running through the work, with just the right amount of quirk to make it unforgettable. It’s beautifully realised and – I’ll admit – the kind of work that makes me very, very jealous.
I hope it gets the global recognition it deserves.
Credits
View on- Agency Client Direct
- Production Company Biscuit Filmworks/USA
- Director Steve Rogers
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Credits
View on- Agency Client Direct
- Production Company Biscuit Filmworks/USA
- Director Steve Rogers
- Founding Partner Shawn Lacy
- Executive Producer Holly Vega
- Head of Production Sean Moody
- Editing Work Editorial/USA
- Editor Rich Orrick
- VFX Kevin VFX
- Partner/VFX Executive Creative Director Tim Davies
- Partner/VFX Senior Executive Producer Sue Troyan
- Senior VFX Producer Jami Schakel
- Color Harbor Picture Company/New York
- Executive Color Producer Nadia Dabibi
- Senior Color Producer Brad Martin
- Color Producer Maxwell Hudson
- Senior Colorist Damien Van Der Cruyssen
- Sound Design Midnight Snack (In House at Heard City)
- Audio Post Heard City
- Managing Audio Partner Gloria Pitagorsky
- Executive Audio Producer Liana Rosenberg
- Senior Audio Producer B Munoz
- Senior Audio Producer Nick Duvarney
- Audio Producer Dylan Stetson
- Lead Sound Designer/Audio Mixer Mike Vitacco
- Music Supervision Good Ear Music Supervision (GEMS)
- Production Services Bodacious
- Chief Creative Officer David Lee
- Group Creative Director Mathieu Zarbatany
- Creative Director Alex Thompson
- Creative Director Jose (Pepe) Hernandez
- Executive Producer Wes Falik
- Head of Production (HP) Erica Kung
- Producer Lee Groombridge
- Production Designer Robin Brown
- DP Daniel Landin
- Music Chris McMullan
- Production Services Producer Max Brady
- Production Services Production Designer Conor Dennison
- Talent Barry Keoghan
Explore full credits, grab hi-res stills and more on shots Vault

Credits
powered by- Agency Client Direct
- Production Company Biscuit Filmworks/USA
- Director Steve Rogers
- Founding Partner Shawn Lacy
- Executive Producer Holly Vega
- Head of Production Sean Moody
- Editing Work Editorial/USA
- Editor Rich Orrick
- VFX Kevin VFX
- Partner/VFX Executive Creative Director Tim Davies
- Partner/VFX Senior Executive Producer Sue Troyan
- Senior VFX Producer Jami Schakel
- Color Harbor Picture Company/New York
- Executive Color Producer Nadia Dabibi
- Senior Color Producer Brad Martin
- Color Producer Maxwell Hudson
- Senior Colorist Damien Van Der Cruyssen
- Sound Design Midnight Snack (In House at Heard City)
- Audio Post Heard City
- Managing Audio Partner Gloria Pitagorsky
- Executive Audio Producer Liana Rosenberg
- Senior Audio Producer B Munoz
- Senior Audio Producer Nick Duvarney
- Audio Producer Dylan Stetson
- Lead Sound Designer/Audio Mixer Mike Vitacco
- Music Supervision Good Ear Music Supervision (GEMS)
- Production Services Bodacious
- Chief Creative Officer David Lee
- Group Creative Director Mathieu Zarbatany
- Creative Director Alex Thompson
- Creative Director Jose (Pepe) Hernandez
- Executive Producer Wes Falik
- Head of Production (HP) Erica Kung
- Producer Lee Groombridge
- Production Designer Robin Brown
- DP Daniel Landin
- Music Chris McMullan
- Production Services Producer Max Brady
- Production Services Production Designer Conor Dennison
- Talent Barry Keoghan