Barclays helps you own your dream home
Director Simon Neal blends the adult world of mortgages with child-like innocence in his latest Barclays spot Dream Home.
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Director Simon Neal brings the essence of Barclays’ brand identity with his latest commercial, a follow-up to the beloved Kids World spot that debuted last year.
In this new 30-second ad, Neal expands on the original concept, taking us back into a whimsical world where seven-year-olds take on the roles of adults with charmingly surprising results.
This clever continuation of the Kids World narrative captures both the innocence of childhood and the responsibility of adulthood with striking finesse. The small, nuanced moments, such as the children’s playful exchange and the seamless blending of innocence into the often-dreaded subject of finances, are testament to the depth of thought that went into this campaign.
Credits
powered by
- Agency BBH/London
- Production Company Black Sheep Studios (In-House at BBH/London)
- Director Simon Neal
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Credits
powered by
- Agency BBH/London
- Production Company Black Sheep Studios (In-House at BBH/London)
- Director Simon Neal
- Producer BBH/London
- Executive Producer Sophie FitzGerald
- Editing Marshall Street Editors (MSE)
- Editor Joe Wilby
- Executive Creative Director Felipe Serradourada Guimaraes
- Creative Lucy Johnstone
- Creative Grace Chambers
- Producer Allen Grebovic
- Producer Ethan McDowell
- Producer Faye Rizzo
- DP Christopher Sabogal
Credits
powered by
- Agency BBH/London
- Production Company Black Sheep Studios (In-House at BBH/London)
- Director Simon Neal
- Producer BBH/London
- Executive Producer Sophie FitzGerald
- Editing Marshall Street Editors (MSE)
- Editor Joe Wilby
- Executive Creative Director Felipe Serradourada Guimaraes
- Creative Lucy Johnstone
- Creative Grace Chambers
- Producer Allen Grebovic
- Producer Ethan McDowell
- Producer Faye Rizzo
- DP Christopher Sabogal
It’s a brilliant reminder that, even when dealing with serious topics like mortgages, there’s room for lighthearted moments, and that's what Barclays continues to deliver.
A statement on how simple, human connections can make even the most daunting aspects of life, like mortgages, feel just a bit lighter.
The Visionaries repped director Simon Neal had this to say about it: “I loved the original ‘kids world’ film so I leapt at the chance to make the next instalment of this funny, charming campaign. The young actors were a dream to work with, utterly professional to the point of offering ad libs and notes on blocking. Stars of tomorrow!”
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