London Promotes Exhibitionism With Rolling Stones

The latest instalment of a major new leisure tourism campaign has been launched by London & Partners, the Mayor’s official promotional company for London, and The Brooklyn Brothers. 

Created by Brooklyn Brothers London and directed by 2AM's Miranda Bowen, The Fans of London - Rolling Stones short film showcases Exhibitionism, the first international exhibition on The Rolling Stones held at London’s Saatchi Gallery until 4 September. 

The campaign's hero film [above], tells the journey of super-fan Alex Emanuel from New York, a lifelong Rolling Stones fan. We follow his once-in-a-lifetime trip where he is left feeling like a rock star after meeting his heroes as he tours Exhibitionism's treasure trove of Rolling Stones memorabilia which has been curated over nine themed gallery spaces at the Saatchi Gallery.

“Fans of London is about showcasing the unmissable events and celebrations taking place across the capital this year," says Chris Gottlieb, chief marketing and communications officer at London & Partners. "Alex’s tour of London shows how the city is steeped in the history of one of the world’s greatest rock bands. Exhibitionism is the ultimate venue for a Rolling Stones fan to visit.”