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Nothing proves too impossible for WCRS' director of technology & innovation, Dino Burbidge. Early morning creative brainstorms, a spot of DIY at the agency and being a panellist at Adweek Europe - it's all in a days work. Luckily, being observant rewards him with daily doses of inspiration.

 

06.50: Early start. Matlock needs feeding but part of his gundog training requires this awkward standoff. 

 

08.25: Had a surprise Amazon delivery. Always worrying. Luckily turned out to be an awesome book from my mate Jop.

 

09.30: Into work. Straight into a session to make the awesome happen. My notes are crystal clear, right.

 

11.30: My backburner WCRS project. Trying to wire up the toilets to make them more efficient. I stare at these a lot.

 

13.20: Sprint down to the AdWeek Europe conference. On a panel in 30 mins. The VIP green room is red.

 

15.20: That moment when you dis a project and you’re sitting next to the lady that made it. Just about rescued it.

 

15.30: The view from the scary seats. Luckily something exciting was happening to my left.

 

16.10: Picked up a great life mantra. “The stubborn apple that falls nowhere near the tree. Or the f**king forest.” Tick. Note high tech sharing technique.

 

17.20: Collected a new best friend. The very impressive Nicole Yershon from Ogilvy. There will be coffee…

 

17.30: Dived into a pub to write these captions. I can only assume these guys are too.

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