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London- and Bristol-based brand, design and communications group Smith & Milton hires Keshi Bouri as creative director and reshuffles its management team.

Bouri will oversee the Bristol office. He was previously at his branding agency Keshi, which he founded in 2010 and was a creative director at Dragon Rouge prior to this. He has gained experience working on campaigns for ING Retail Estate, BP and O2.

Smith & Milton founders Howard Milton (pictured left) and Jay Smith (right)  will head up the new management team along with recently-appointed group creative director Rob Wade, although they will also remain board directors.

Bouri and Wade were selected for their savvy understanding of commercial business.

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